Open to opportunities

Kathleen Hogan

@kathleenhogan

Message

Online sales specialist turning high-volume leads into appointments, sales, and long-term customer relationships.

United States

Message

What I'm looking for

I want to drive measurable appointment-to-sale results from inbound leads, partnering closely with sales and marketing teams, using CRM-driven follow-up to grow show rates and customer relationships in fast-paced residential communities.

I’m an online sales specialist focused on converting high-volume inbound leads into qualified appointments and closed deals. I combine fast, multi-channel responses with structured follow-up to keep prospects moving toward showings and purchase decisions.

In my most recent role, I managed high-volume internet leads across multiple Houston-area communities, responding by phone, text, and email to convert inquiries into qualified appointments. I scheduled and confirmed model home tours in close partnership with on-site Community Sales Managers, while using HubSpot CRM for detailed prospect tracking and follow-up.

Previously at Tri Pointe Homes, I scheduled 80–100 appointments monthly from web-based leads and built a strong pipeline by managing 500+ leads per month in Salesforce CRM. I created 73 sales-producing appointments in 2022 with an 88.2% kept rate and supported 13+ active communities while collaborating with 18 New Home Advisors, contributing to home sales from the $290’s up to over $1M.

Earlier in my career, I served as a New Home Advisor and Sales Counselor, nurturing online leads with Salesforce CRM, coordinating campaign support with sales and marketing teams, and handling contract work and client satisfaction through closing. I also generated over $480,000 annually part-time at Conn’s HomePlus and exceeded 110% of monthly sales quota for seven consecutive years.

Experience

Work history, roles, and key accomplishments

Online Sales Specialist

First America Homes

May 2025 - Feb 2026 (9 months)

Managed high-volume inbound internet leads across multiple Houston-area communities, converting inquiries into qualified appointments. Scheduled and confirmed model home tours and tracked prospects in HubSpot CRM to improve show rates through consistent follow-up and marketing campaign support.

HubSpot CRM Lead Qualification Appointment Scheduling Lead Follow Up Model Home Tours Coordination Marketing Support

Internet New Home Specialist

Tri Pointe Homes

Jan 2021 - Jan 2025 (4 years)

Scheduled 80–100 appointments monthly from web-based leads and created 73 sales-producing appointments in 2022 with an 88.2% kept rate. Managed 500+ leads monthly in Salesforce CRM, supporting 13+ communities and generating home sales ranging from the $290’s to over $1M while partnering with 18 New Home Advisors.

Salesforce CRM Lead Management Appointment Scheduling Lead Conversion Kept Rate Optimization Sales Pipeline Management Performance Metrics

New Home Advisor

Ashton Woods Homes

Jan 2020 - Jan 2021 (1 year)

Scheduled 120+ appointments monthly, driving 9–12 sales per month. Responded to and nurtured online leads using Salesforce CRM and coordinated with sales and marketing teams to support campaigns.

Appointment Scheduling Salesforce CRM Lead Conversion Sales Advisory Marketing Campaigns Customer Relationship Management

Sales Counselor

Plantation & Coventry Homes

Jan 2018 - Jan 2019 (1 year)

Negotiated sales contracts and generated revenue from the $290’s to $450’s while managing community operations. Developed marketing presentations for real estate offices and supported client satisfaction through the closing process.

Contract Negotiation Community Operations Customer Satisfaction Client Relationship Management Sales Presentations Sales Execution

Internet New Homes Specialist

Perry Homes

Jan 2015 - Jan 2018 (3 years)

Scheduled 80–110 appointments monthly from online leads and consistently achieved 6–8 contracts per month. Managed 600+ monthly leads in CRM systems and converted web leads into sales using structured tracking and follow-up.

Appointment Scheduling Lead Management Web To Sales Conversion performance reporting

Sales Counselor

Conn's HomePlus

Jan 2000 - Jan 2007 (7 years)

Generated over $480,000 annually as a part-time sales counselor. Exceeded 110% of the monthly sales quota for seven consecutive years through consistent lead conversion and customer service.

Sales Quota Customer Service Lead Generation Upselling Cross selling Relationship Building Negotiation