Open to opportunities

Kasthuri Paramanandam

@kasthuriparamanandam

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Senior Technical Product Manager specializing in data-driven solutions.

United States

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What I'm looking for

I seek a role that fosters innovation, emphasizes data-driven decision-making, and offers opportunities for professional growth.

I am a Senior Product Manager with a proven track record of driving business strategy through cross-functional collaboration between business and technology teams. My expertise lies in end-to-end product management, data governance, and analytics, where I leverage advanced SQL analyses and AI/ML applications to solve complex business challenges. I am passionate about enhancing customer experiences and delivering impactful solutions that align with organizational goals.

Throughout my career, I have successfully mapped and optimized enterprise data flows, partnered with legal and compliance teams to ensure regulatory readiness, and executed targeted marketing campaigns that significantly improved customer engagement. My experience includes developing and operationalizing advanced AI/ML models, leading digital transformation initiatives, and managing entire product lifecycles from vision to execution.

Experience

Work history, roles, and key accomplishments

Senior Product Manager - Data Governance

USAA

Mar 2025 - Jun 2025 (3 months)

Mapped and optimized enterprise data flows across business domains, enhancing data lineage visibility and enabling regulatory readiness. Partnered with Legal, Risk, Compliance, and engineering,data science, and architecture teams to align data sharing and retention practices with customer experience, CCPA, using advanced SQL analyses to identify gaps and track adherence.

Data Governance Data Analytics SQL Salesforce Marketing Cloud CCPA

Senior Product Manager - Enterprise Platform

JCPenney

Dec 2009 - Feb 2025 (15 years 2 months)

Strategized and executed a multi-year digital product strategy, delivering outcomes aligned with business KPIs. Owned and managed entire product lifecycle from vision and strategy through refinement, design, development, release, and iteration, ensuring alignment with business goals.

CRM Customer Experience Loyalty Programs AI ML SQL Agile Salesforce Marketing Cloud AWS Cloud

Senior Technical Project Manager

Southwest Airlines

Jan 2007 - Nov 2009 (2 years 10 months)

Managed and implemented an email delivery system for promotional and transactional emails, generating $8M in revenue within the first year. Implemented an e-commerce application to extend reward tickets, reducing support staff requirements by 60%.

Customer Experience Project Management Email Marketing Risk Mitigation

Technical Lead - Customer, Digital Experience and Loyalty

Southwest Airlines

Dec 2004 - Dec 2006 (2 years)

Designed, developed, and implemented multiple projects for Southwest Airlines' Frequent Flyer program and Southwest.com website, driving improved customer engagement and operational efficiency. Improved project outcomes by 20% by leading 5 design sessions and reviewing engineers' work for quality and alignment.

Customer Experience Digital Experience Product Strategy Technical Design Agile

Education

Degrees, certifications, and relevant coursework

McCombs School of Business, UT Austin

PG Program in AI & Machine Learning, AI & Machine Learning

Currently pursuing a postgraduate program focusing on Artificial Intelligence and Machine Learning. The curriculum covers advanced topics in AI/ML applications and data science.