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KARLA AGUIARKA
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KARLA AGUIAR

@karlaaguiar

Senior communications professional specializing in internal communications and employer branding.

Brazil
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What I'm looking for

I seek a communications role where I can drive employer branding and internal engagement using creative production, automation, and data-driven strategy, within a collaborative, growth-focused culture.

I am a Senior Communication Analyst with 6+ years crafting internal and external communication strategies that strengthen culture and brand positioning. I lead multichannel campaigns, EVP initiatives, and employer branding programs that drive engagement and measurable results.

I have hands-on expertise in Adobe Creative Suite, Microsoft Office, intranet tools, and automation using VBA and HTML, which I apply to optimize workflows and deliver high-impact presentations showcased in international forums. I manage stakeholder relationships, vendors, and agency partnerships to ensure consistency and quality across deliverables.

My experience spans managing communication for thousands of employees across multiple brands and states, growing internal audiences by 50%, and producing large-scale events and audiovisual content. I combine creative production—graphic design, video, photography—with KPI-driven analytics and SEO-informed web development to improve reach and performance.

I hold a postgraduate degree in Corporate and Professional Branding and a bachelor's in Social Communication. I am driven by strategic storytelling, measurable engagement, and building communications that align people and business objectives.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Centro Universitário UNA logoCU

Centro Universitário UNA

Postgraduate, Corporate and Professional Branding

2022 - 2024

Postgraduate studies in Corporate and Professional Branding focused on employer branding, corporate identity, and strategic communication for organizations.

Pontifícia Universidade Católica de Minas Gerais logoPG

Pontifícia Universidade Católica de Minas Gerais

Bachelor's Degree, Social Communication — Advertising and Propaganda

2016 - 2020

Bachelor's degree in Social Communication with emphasis in Advertising and Propaganda, covering advertising, campaign development, and multimedia production.

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KARLA AGUIAR - Senior Communication Analyst - Borborema Strategic Resources | Himalayas