At BPM24, an integrator of the German IT solution JobRouter, I led B2B marketing and communication initiatives across the EMEA market. I established strategic partnerships that increased annual revenue by 30% and followed leads with a 20% conversion rate.
I developed client relationships with SMEs and major accounts, including Bosch, Allianz, BMW, CNSS, Mercedes, Hyundai, and Volvo, and built a partner network across North and West Africa. More recently, I conducted field marketing research missions in Bordeaux, collecting and checking data through structured questionnaires.
