Justin Larson
@justinlarson
I grow B2B customer accounts through KPI-driven success, retention, and revenue expansion.
CanadaWhat I'm looking for
I'm managing 53 Tier 1 and Tier 2 retail and commercial accounts across Eastern Canada at CHEP Canada, using account health management, QBRs, and PowerBI insights to strengthen satisfaction, loyalty, and renewal readiness.
I currently oversee a $32M portfolio while serving as the primary contact for billing, transactions, orders, returns, and annual audits. I also use NPS feedback to improve engagement and uncover opportunities to increase customer usage and revenue.
Previously at CHEP, I managed an $18.5M territory of 400 SME accounts, enrolled 15 customers in delivery services, and led full-cycle customer onboarding. My background also includes B2B sales at Labatt Breweries of Canada, where I promoted products, supported reliable delivery, trained new employees, and helped lead employee engagement initiatives.
I've also contributed market research, go-to-market planning, website content, French translation, UX collaboration, and SEO work for Garnier at L'Oréal Canada. I bring bilingual English and French communication, commercial analysis, and customer-focused account leadership to every role.
Experience
Work history, roles, and key accomplishments
Bilingual Customer Success Manager
CHEP Canada
Jan 2026 - Present (8 months)
Owns a territory of 53 Tier 1 and Tier 2 retail and commercial accounts across Eastern Canada, driving customer satisfaction and loyalty through proactive account health management. Leads Quarterly Business Reviews (QBRs) by presenting KPI performance metrics, operational insights, and strategic recommendations from PowerBI.
Bilingual Account Coordinator
CHEP Canada
Oct 2023 - Jan 2026 (2 years 3 months)
Managed an $18.5M territory of 400 SME accounts across Eastern Canada, using KPI metrics from PowerBI to track and optimize pallet flow and overall account performance. Drove new recurring revenue by enrolling 15 customers in CHEP's delivery service, generating $250+ in transport fees with every order placed.
Led market research for a new product launch, including competitor analysis, pricing matrix, and go-to-market guidelines. Built research reports and presentations using Nielsen data to inform business and marketing decisions.
Internal Sales Representative
Labatt Breweries of Canada
May 2019 - Feb 2023 (3 years 9 months)
Listed two SKUs of different formats every quarter for each customer as a core KPI, driving consistent increases in sales volume across the client base. Promoted new products and communicated special promotions to clientele, contributing to sales growth.
Graded exams and assignments for a McGill marketing professor. Coordinated logistics for the McGill MBA Japan Program in Montreal.
Intern, Recruitment & Human Resources
Drake International
May 2018 - Aug 2018 (3 months)
Interviewed candidates to assess skills and competencies against client requirements. Recruited candidates across multiple industries on behalf of agency clients.
Education
Degrees, certifications, and relevant coursework
McGill University
Bachelor of Commerce, General Management
Pursued a Bachelor of Commerce with a major in General Management, focusing on Marketing and Labor Relations.
John Abbott College
Diploma of College Studies, Commerce
Activities and societies: Academic Honor Roll, 2014 (Top 10% of Social Science Commerce program).
Completed a Diploma of College Studies in Commerce, earning Academic Honor Roll recognition in 2014.
Tech stack
Software and tools used professionally
Availability
Location
CanadaAuthorized to work in
Salary expectations
Job categories
Skills
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