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@juliannebride
Senior healthcare leader driving innovation and strategic market growth.
I am a senior healthcare leader with a proven track record of creating market-leading products and designing digital consumer experiences. My expertise lies in executing winning strategies across all commercial markets, particularly in digital health engagement. I thrive in fast-paced environments, adeptly balancing speed of execution with business risks, and I am known for my ability to anticipate and capitalize on market trends.
Throughout my career, I have successfully developed and launched innovative digital health programs, growing portfolios to significant financial milestones. My role as Head of Strategic Partnerships and Market Planning at CAREHIVE allows me to assess new opportunities and drive product innovation, while my previous experience at Blue Cross Blue Shield of Massachusetts involved leading teams to exceed sales and retention forecasts. I am passionate about building effective cross-functional relationships and fostering a culture of innovation.
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Work history, roles, and key accomplishments
Carehive
Jan 2024 - Present (1 year 10 months)
Assesses new strategic opportunities and builds relationships with key business opportunities. Drives product innovation and development with market analysis and competitive benchmarking.
Blue Cross Blue Shield of Massachusetts
Jan 2019 - Nov 2022 (3 years 10 months)
Led development and ongoing management of a wellness portfolio including digital health platforms and programs. Developed strategy to bring innovative solutions to the market and criteria for identifying best-in-class programs to meet customers' needs.
Blue Cross Blue Shield of Massachusetts
Dec 2014 - Jan 2019 (4 years 1 month)
Designed and deployed market innovation by conducting robust market assessment and competitive benchmarking. Delivered new structured approaches to sustain successful market launch.
Blue Cross Blue Shield of Massachusetts
Jun 2007 - Dec 2014 (7 years 6 months)
Managed team that achieved organizational targets on a portfolio of corporate projects including launch of the Health Exchange program. Restructured and innovated business operations by identifying service improvement opportunities.
Blue Cross Blue Shield of Massachusetts
Managed the development and implementation of member-centric strategies. Focused on enhancing member experience and engagement through various initiatives.
Blue Cross Blue Shield of Massachusetts
Managed sales activities and client relationships to achieve revenue targets. Developed and executed sales strategies for various insurance products.
Blue Cross Blue Shield of Massachusetts
Contributed to corporate planning initiatives and strategic development. Assisted in analyzing market trends and internal capabilities to inform business decisions.
Degrees, certifications, and relevant coursework
Executive Leadership Program, Leadership
Completed an executive leadership program focused on enhancing strategic decision-making and leadership capabilities within the healthcare insurance sector.
Master of Business Administration, Business Administration
Pursued advanced studies in business administration, gaining expertise in various aspects of business management and strategy.
Bachelor of Science in Business Administration, Business Administration
Completed undergraduate studies in business administration, building a foundational understanding of business principles and practices.
Software and tools used professionally
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