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Judith Mutisya

@judithmutisya

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Customer-focused business development and sales professional skilled in CRM, KPI tracking, and high-volume support.

Kenya

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What I'm looking for

I’m looking for a fast-paced role where I can own customer journeys, drive conversions, and maintain strong CRM hygiene using KPI tracking and data reporting—while collaborating cross-functionally to improve service quality and outcomes.

I’m a customer service and administrative professional with over 3 years of experience handling high-volume inbound and outbound interactions across phone, email, and chat. In my current role, I serve as the primary point of contact for inbound student inquiries, guiding prospects from first contact through enrollment.

I manage end-to-end customer journeys by conducting discovery conversations, maintaining accurate and up-to-date records in CRM, and coordinating scheduling as needed. I collaborate closely with admissions and marketing teams to ensure seamless service delivery, while tracking lead activity, conversion rates, and pipeline metrics to support performance reporting.

Previously, I worked as a Sales Executive, prospecting and engaging new clients through outbound calls, referrals, and relationship-driven outreach, consistently exceeding sales targets (120% attainment) and improving customer retention by 18%. Earlier, as an Administration Intern, I supported efficient office operations, digitized student data, and reduced retrieval time by 25%, building a strong foundation in documentation and data accuracy.

Experience

Work history, roles, and key accomplishments

Current

Business Development Executive

Current

Craydel International

May 2024 - Present (2 years 1 month)

Served as the primary point of contact for inbound student inquiries, managing end-to-end communication from initial contact through enrollment via calls, email, and chat. Maintained accurate CRM records, partnered with admissions and marketing teams, and tracked lead activity and conversion metrics to improve engagement and resolution of objections.

Lead Qualification CRM Management Salesforce HubSpot Scheduling KPI Tracking Objection Handling

Sales Executive

KCB Bank

Feb 2023 - Apr 2024 (1 year 2 months)

Prospected and engaged new clients through outbound calls, referrals, and consultative needs assessments to recommend tailored financial solutions. Consistently exceeded sales targets with 120% attainment, improved customer retention by 18%, and tracked pipeline performance by documenting activities in CRM systems.

Outbound Prospecting Consultative Selling Lead Nurturing Customer Retention Objection Handling Relationship Management

Administration Intern

Thika Technical Training Institute

Apr 2021 - Sep 2021 (5 months)

Provided customer support and current awareness services to staff, students, and visitors, supporting efficient office operations through accurate filing and documentation. Digitized student data to improve records management, reducing retrieval time by 25%, while assisting with report writing, correspondence, and student data entry.

Customer Support Digitalization CRM Institution Data Entry Report Writing Record Management