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Joon Park

@joonpark

Senior Digital Designer and Art Director crafting brand-driven digital experiences.

United States
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What I'm looking for

I’m looking to lead digital design and art direction, turning brand strategy into design systems and campaigns, partnering with developers and marketers to ship responsive eCommerce and measurable digital work.

I’m a Senior Digital Designer and Art Director with over 20 years of in-house and agency experience, translating brand strategy into design systems, graphics, campaigns, and content across digital channels.

In my current role at Conair, I design visual assets for websites, social media, email, and Amazon premium content. I also collaborate to execute campaigns from concept to delivery for major initiatives and big bet product launches.

I partner with outside developers to design and deliver responsive eCommerce websites on the SalesForce platform, ensuring the final experience matches the creative intent. My work consistently spans concept, production, and cross-channel rollout.

Previously, as a Senior Art Director (Freelance), I created direct response and collateral materials and digital assets—from concept to production—across direct mail, digital display ads, landing pages, and social ads. I’ve also generated original creative concepts for new business pitches, including work that was key to acquiring Merck as a client, and served as Associate Creative Director for clients including Verizon and American Express.

Experience

Work history, roles, and key accomplishments

RC

Senior Art Director

Rapp Collins

Mar 2009 - Feb 2011 (1 year 11 months)

Created direct response collateral and digital assets from concept to production across channels including direct mail, digital display ads, landing pages, and social ads. Collaborated with marketers on creative alignment and targeting strategy to drive measurable results and generated concepts for new business pitches.

Education

Degrees, certifications, and relevant coursework

School of Visual Arts logoSA

School of Visual Arts

Bachelor of Fine Arts (BFA), Visual Arts

Earned a BFA from the School of Visual Arts.

School of Visual Arts logoSA

School of Visual Arts

Bachelor of Fine Arts

Earned a BFA from the School of Visual Arts.

Tech stack

Software and tools used professionally

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