Open to opportunities

Joao Costa

@joaocosta

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Data Scientist transitioning from marketing with a passion for analytics.

Portugal

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What I'm looking for

I am looking for a role that allows me to leverage my analytical skills in a collaborative environment, focusing on data-driven decision-making and innovative solutions.

With over six years of marketing experience, I have honed my skills in developing data-driven strategies, optimizing budgets, and launching successful digital campaigns. My journey has led me to complete a Master's in Business Intelligence & Analytics, allowing me to leverage my analytical skills to enhance user experience and drive business growth.

Currently, I am transitioning into a full-time data science role, where I can apply my expertise in advanced analytics and machine learning to solve complex business problems. At Grupo Luís Simões, I successfully implemented an automated pipeline for weekly production forecasting with 95% accuracy, showcasing my ability to deliver impactful results through data.

I am passionate about using data to inform decision-making and am eager to contribute to a forward-thinking organization that values innovation and analytical insights.

Experience

Work history, roles, and key accomplishments

Current

Data Scientist

Current

Grupo Luís Simões

Mar 2025 - Present (5 months)

Conducted data analyses to identify operational improvements and supported internal teams in interpreting dashboards. Developed and implemented an automated pipeline for weekly production forecasting with 95% accuracy.

Data Analysis Power BI Data Pipelines Data Visualization

Marketing Manager

Isoneed + Quinta do Barriolo

Mar 2023 - Present (2 years 5 months)

Managed marketing budget and strategy across multiple business areas. Coordinated the successful launch of Quinta do Barriolo's new website and leveraged advanced analytics to optimize marketing campaigns.

Marketing Strategy Budget Management Web Analytics Social Media Marketing Email Marketing

Marketing Assistant

WEG EURO

Nov 2021 - Present (3 years 9 months)

Managed WEG's LinkedIn presence, including developing content and strategy. Produced internal communication materials, such as company magazines, newsletters, and event collateral.

Content Development Internal Communications Employee Engagement Video Production

Marketing Manager

WoodSpace

Jul 2018 - Present (7 years 1 month)

Managed marketing and budget across various business areas, with a focus on digital campaigns and email marketing. Developed the digital catalog and coordinated the opening of the new Foz do Douro store, as well as the launch of the company's new website.

Digital Marketing Budget Management Email Marketing Website Launch

Education

Degrees, certifications, and relevant coursework

ISCAP Porto

Master's Degree, Business Intelligence & Analytics

2022 - 2024

Completed a Master's in Business Intelligence & Analytics to apply insights that enhance strategies, user experience, and business growth. Focused on leveraging analytical skills to solve business problems and drive decision-making.

EDIT Porto

Professional Certification, Advanced Digital Marketing

2019 - 2020

Obtained a professional certification in Advanced Digital Marketing. Focused on enhancing skills in digital marketing strategies and execution.

IPAM Porto

Bachelor's Degree, Marketing Management

2015 - 2018

Studied Marketing Management, gaining foundational knowledge in marketing principles and strategies. Developed skills in various aspects of marketing.