Venture and Operations Architect

Joanna Spruijt
@joannaspruijt
Chief Operating Officer at Zeltra LLC who scaled annual revenue from €400,000 to €1.6M+ and cut operating costs by 20%.
What I'm looking for
At Zeltra LLC, I directed daily operations for an international organization and scaled annual revenue from €400,000 to €1.6M+ within 18 months. I also introduced standardized SOPs that reduced operating costs by 20% and active processing times by 30%.
Across COO, PMO, sales, and advisory engagements, I’ve built operational frameworks, automated workflows, and supported growth across SaaS, tech agencies, and B2B platforms. My work has included improving budgeting accuracy, developing onboarding curricula, and establishing project governance and KPIs.
Experience
Work history, roles, and key accomplishments
Fractional COO / Executive Consultant
Self Employed
Jun 2025 - Sep 2026 (1 year 3 months)
Architected end-to-end operational infrastructure, team hierarchy, and scalable workflows for business founders.
Operations Lead & Interim COO
Self Employed
Dec 2025 - Jun 2026 (6 months)
Directed multi-client project portfolios, coordinated international teams of freelancers, and led rapid-cycle sprint alignments. Restructured internal operations and customer onboarding workflows to accelerate system setup and client retention.
Long-Term Operations Leadership & Growth Advisory
Self Employed
Aug 2023 - Mar 2026 (2 years 7 months)
Delivered 894+ hours of fractional operational leadership, team structuring, and process automation. Established departmental KPIs, procedural documentation, cross-functional project plans, and budget tracking systems.
Chief Operating Officer
Zeltra LLC
Oct 2022 - Oct 2025 (3 years)
Directed daily operations for an international organization spanning 500+ employees. Scaled annual revenue from €400,000 to €1.6M+ within 18 months and engineered a company-wide efficiency program that slashed operating costs by 20%.
Head of PMO & Head of Sales
ChannelDock
Jan 2021 - Sep 2023 (2 years 8 months)
Established and led the Project Management Office (PMO), standardizing governance to enhance project visibility and shorten cycle delivery times. Deployed workflow automations that reduced manual operational workload by 30%.
Chief Operating Officer & Growth Specialist
Pinchforth LLC
Jan 2022 - Oct 2022 (9 months)
Spearheaded operational strategy, resource prioritization, and market expansion models for core digital services. Architected onboarding and training curricula that accelerated new-hire integration timelines by 60% and increased 30-day success rates by 35%.
Project Manager & Key Account Management
BOC Group
Jan 2018 - Sep 2022 (4 years 8 months)
Promoted from Project Manager to Enterprise Key Account Management, directing key international account relationships. Managed enterprise account budgets, pricing models, and strategic contract negotiations.
Executive Assistant to Management
ORF
Apr 2019 - Dec 2019 (8 months)
Managed executive and operational alignment for high-level board meetings and executive leadership teams. Supported organizational development initiatives, monitored budget allocations, and prepared executive reporting.
Education
Degrees, certifications, and relevant coursework
University of Vienna
Bachelor of Science, Clinical Psychology
Bachelor of Science in Clinical Psychology from the University of Vienna.
Tech stack
Software and tools used professionally
Availability
Location
Website
joannaspruijt.comSalary expectations
Job categories
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