Jesse MacKay

Developed and executed a comprehensive marketing strategy aligned with revenue goals, growing leads 10% within 60 days while reducing marketing spend ~35% and improving retention through scalable onboarding by 20%.

Prepared and managed a congregation financial budget, monitored expenditures and donations, and conducted financial audits to support a congregation of 500+ members.

Led company-critical initiatives from strategy to execution and served as an internal consultant across marketing, sales, support, finance, and product to identify inefficiencies and implement solutions that improved operations and growth.

Manage a profitable art business handling marketing, sales funnels, website management, and back-end operations to drive revenue and visibility for the artist.

Built reporting systems and dashboards in Salesforce and other tools to support cross-functional decision-making and acted as a data-driven consultant to improve team efficiency and operations.

Designed and implemented a scalable onboarding experience that improved retention by 20% and drove a 98.7% customer satisfaction success rate while leading high-performing support and account initiatives.

Grade: 3.94 GPA

Activities and societies: -

Master of Business Administration with a focus in digital marketing and data analytics; completed a 2–3 year program in 18 months while working full time.

Grade: 3.97 GPA

Activities and societies: -

Bachelor of Science in Business Management with an emphasis in entrepreneurial management;