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Jay Craig

@jaycraig

Technical Account Manager at Meta who led enterprise integrations for Facebook and Instagram APIs and improved partner support workflows.

United States

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At Meta, I supported high-priority advertisers and enterprise partners using Meta's Ads Manager and Marketing API. I resolved technical escalations with product engineering teams and designed AI-assisted workflows for case investigation.

As a Technical Partner Manager / Solutions Architect, I led integrations across Facebook and Instagram APIs and supported launches including Instagram Partnership Ads and Instagram Login & Authorization. I also surfaced partner feedback to inform API and product improvements.

At Microsoft, I led Business Intelligence product and feature development for the Display Advertising platform. I coordinated software delivery across engineering teams and worked with stakeholders to prioritize features and manage dependencies.

At AQUANTIVE / ATLAS, I held software development and QA leadership roles, overseeing testing and release readiness for enterprise applications. I also managed hiring, onboarding, and mentoring programs for engineering and QA teams.

Experience

Work history, roles, and key accomplishments

Product Specialist

Meta / Facebook

Feb 2026 - Jul 2026 (5 months)

Supported high-priority Meta advertisers managing ad campaigns in Meta's Ads Manager product. Resolved complex technical escalations and adopted AI-assisted investigation workflows to improve case analysis and resolution.

Technical Escalation AI Assisted Tooling Ads Manager Product Support Cross Functional Collaboration

Technical Partner Manager / Solutions Architect

Meta / Facebook

Apr 2017 - Feb 2026 (8 years 10 months)

Supported top enterprise partners integrating with the Meta Marketing API, managing 15% of Meta's advertising revenue. Led end-to-end partner integrations, accelerated escalations, and influenced API and product roadmap improvements.

API Integration Technical Account Management Partner Enablement Solutions Architect Escalation Management Product Operations Debugging Training Agile Scrum

Partner Manager

Meta / Facebook

Apr 2013 - Apr 2017 (4 years)

Managed strategic relationships and technical integrations with advertising technology partners supporting Atlas clients and Facebook advertising solutions. Enabled technical integrations through JavaScript tag implementation and built operational dashboards.

Partnership Management Technical Integration JavaScript Advertising Technology Reporting Dashboarding

Senior Program Manager

Microsoft

Aug 2007 - Apr 2013 (5 years 8 months)

Led Business Intelligence product and feature development for Microsoft's Display Advertising platform. Facilitated cross-functional software delivery initiatives and promoted agile development methodologies.

Program Management Business Intelligence Agile Scrum Cross functional Leadership Product Development Stakeholder Management

Engineering & QA Leadership Roles

Aquantive / Atlas

Feb 2000 - Aug 2007 (7 years 6 months)

Held leadership positions including Software Development Manager, QA Manager, and Software Test Lead. Led software development and QA teams, managed hiring and mentoring, and drove agile development practices.

Software Development Management QA Leadership Test Planning Agile Scrum Extreme Programming Mentorship Hiring