Open to opportunities

Jason Cameron

@jasoncameron

Executive analytics leader building enterprise data platforms and transforming business needs into scalable, measurable solutions.

United States

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What I'm looking for

I’m looking to lead enterprise analytics and data strategy—building scalable platforms, unifying KPIs, and delivering executive-ready reporting that turns business questions into daily, measurable decisions.

I’m an executive strategic analytics and data leader with a proven track record of building and transforming high-performing teams, delivering enterprise data platforms, and translating business needs into scalable solutions. I partner with senior executives to assess needs, define KPIs, and implement unified data strategies that drive measurable value.

In recent roles, I led marketing analytics as a Director by partnering with cross-functional leaders to define marketing and commercial data needs and build centralized reporting. I oversaw analytics integration during a merger by aligning KPI definitions, data pipelines, and platform usage, and I led a Snowflake-based migration that launched on-demand Tableau dashboards—reducing reporting lag from monthly to daily.

Earlier, I directed enterprise analytics and business intelligence programs, including end-to-end implementation of an enterprise SQL Server data platform and an enterprise data warehouse with 1.2 billion transactions. I’ve also built rigorous A/B testing and revenue forecasting models, delivered KPI-driven dashboard suites, and led roadmap development that ensured analytics were designed as strategic solutions—not just requests.

Experience

Work history, roles, and key accomplishments

Director, Marketing Analytics

Hawaiian Airlines

Jan 2023 - Jan 2025 (2 years)

Partnered with CMO, Finance, and Loyalty leaders to define marketing/commercial data needs and build a centralized reporting platform. Led Alaska Airlines merger analytics integration and launched Snowflake-based data migration with on-demand Tableau dashboards, reducing reporting lag from monthly to daily.

Marketing Analytics Snowflake Tableau ETL Data Migration Forecasting Data Pipelines Stakeholder Management

Senior Director, Analytics and Insights

Caribou Coffee

Dec 2016 - Dec 2022 (6 years)

Directed end-to-end implementation of an enterprise SQL Server data platform consolidating all sales and transactional data. Built KPI dashboards aligned to business needs, reorganized analytics teams to match strategic goals, and developed an analytics roadmap based on stakeholder feedback.

SQL Server Dashboarding KPIs Data Modeling Reporting Systems

Senior Director, Analytics & BI

Regis Corporation

Jan 2013 - Jan 2016 (3 years)

Recruited to build a best-in-class analytics practice and delivered an enterprise data warehouse supporting 1.2B transactions for rapid insights using SAS and SQL. Developed A/B testing and revenue forecasting models and created tools to assess commercial performance and identify growth opportunities.

Data Warehouse SAS SQL A B Testing Revenue Forecasting Data Modeling Marketing Analytics Business Intelligence

Industry Consultant, Travel

Teradata Corporation

Jan 2010 - Jan 2013 (3 years)

Created a data integration strategy for a $500M travel solutions provider to enable new product development and data monetization. Developed a data strategy for a major U.S. airline to improve unit revenue and reduce costs with an estimated $135M NPV, and delivered real-time interactive visualization tools for web, tablet, and mobile.

Data Integration Big Data Analytics Data Visualization Roadmapping Big Data Presentation Design Unit Revenue Improvement

Director, Business Planning & Analysis

Delta Air Lines

Jan 2007 - Jan 2010 (3 years)

Led integration efforts for Delta and Northwest post-merger, aligning reporting systems, analytics teams, and business definitions. Designed and implemented strategic KPIs and dashboards supporting a $860M revenue division and built a new analytics team through talent assessment and reskilling.

Post Merger Integration KPIs Dashboards Reporting Systems Analytics Leadership Team Building Reskilling Data Definitions Business Planning

Manager, International Revenue Management

Delta Air Lines

Jan 2004 - Jan 2006 (2 years)

Served as key liaison between Northwest and KLM for revenue management across transatlantic operations. Managed a team of 14 overseeing demand forecasts and inventory allocations for a $2B joint venture entity and supported implementation of an $11M revenue management system to optimize network revenue.

Revenue Management Demand Forecasting Team Leadership Optimization

Manager, International Pricing Strategy

Delta Air Lines

Jan 2001 - Jan 2004 (3 years)

Led a team of five devising, implementing, and maintaining international pricing strategies for Northwest and KLM retail sales into Europe, Africa, and the Middle East. Supported pricing for $430M in North American sales through ongoing governance and performance monitoring.

Pricing Strategy Revenue Optimization Team Leadership Forecasting Commercial Analytics