Jared Ohenga
@jaredohenga
Strategic brand leader with 8 years of marketing expertise.
KenyaWhat I'm looking for
I am a highly motivated and results-driven professional with over 8 years of experience in brand management, marketing, content creation, and project coordination. My career spans dynamic roles at Watu Credit Limited, Arimus Media Limited, and m-Cheza Betting Firm, where I have consistently delivered impactful results through strategic planning, cross-functional collaboration, and innovative problem-solving.
At Watu Credit Limited, I spearheaded a branding campaign that achieved a 37% growth in brand visibility and engagement. I successfully introduced electric bikes into the Ugandan market and orchestrated cross-departmental collaboration to curate compelling brand education content. My ability to lead teams and manage complex projects has made me a valuable asset to any organization, and I am passionate about building brands and creating meaningful connections with audiences.
Experience
Work history, roles, and key accomplishments
Brand Lead
Watu Credit Limited
Oct 2020 - Present (4 years 8 months)
As Brand Lead, I spearheaded branding campaigns that resulted in a 37% growth in brand visibility. I introduced electric bikes to the Ugandan market and orchestrated cross-departmental collaborations for brand education content. My role involved optimizing costs while maintaining brand quality and leading nationwide quality control processes.
Project Coordinator/Content Editor
Arimus Media Limited
Apr 2015 - Feb 2020 (4 years 10 months)
In my role as Project Coordinator, I managed high-profile projects and developed engaging content that enhanced the company's online presence. I supervised social media accounts and played a key role in community development initiatives, ensuring alignment with brand guidelines.
Content Creator
m-Cheza Betting Firm
Oct 2015 - Feb 2020 (4 years 4 months)
As a Content Creator, I devised promotional calendars and produced compelling sports content that enhanced brand awareness. I collaborated with the marketing department to implement promotional plans and developed a robust content strategy across social media platforms.
Education
Degrees, certifications, and relevant coursework
UNUniversity of Nairobi
Bachelor's Degree, Journalism and Media Studies
2012 - 2015
Pursued a Bachelor's Degree in Journalism and Media Studies with a major in Development Communication, focusing on the principles of media, communication strategies, and their impact on society.
Tech stack
Software and tools used professionally
Availability
Location
KenyaAuthorized to work in
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