Open to opportunities

James Ellis

@jamesellis

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Highly accomplished Marketing Operations Consultant with 7+ years of experience.

Canada

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What I'm looking for

I am looking for a role that fosters collaboration, innovation, and growth opportunities.

I am a highly accomplished Marketing Operations Consultant with over 7 years of progressive experience, including 5 years dedicated to building, optimizing, and integrating robust marketing technology stacks. My expertise lies in CRM and Marketing Automation Platforms, where I have a proven ability to manage complex data flows, enhance automation, and drive measurable marketing performance.

In my current role at Couch & Associates, I lead the strategic design and implementation of marketing automation platforms and CRM systems for diverse clients. I focus on enhancing operational efficiency and data integrity, managing end-to-end tech stack integrations, and developing automated marketing workflows that ensure data-driven personalization. My commitment to rigorous data hygiene and governance has significantly improved data quality, allowing for more accurate reporting and targeted marketing initiatives.

Throughout my career, I have collaborated closely with client Marketing, Sales, and RevOps teams to align operational processes with business objectives, supporting revenue growth. I am passionate about leveraging data-driven insights to optimize marketing performance and drive successful outcomes for my clients.

Experience

Work history, roles, and key accomplishments

Current

Marketing Operations Consultant

Current

Couch & Associates

Mar 2020 - Present (5 years 4 months)

Led the strategic design, implementation, and optimization of marketing automation platforms (MAPs) and CRM systems for diverse clients, enhancing operational efficiency and data integrity. Managed end-to-end tech stack integrations and developed complex marketing workflows, ensuring seamless dataflow and personalized lead management. Implemented rigorous data hygiene and governance protocols, sig

Marketing Automation CRM Administration Salesforce HubSpot Data Management Workflow Automation Google Analytics Tableau Lead Management

Marketing and Project Manager

RADA

Mar 2017 - Dec 2019 (2 years 9 months)

Developed and executed integrated marketing campaigns across digital and traditional channels, including email marketing and content creation. Streamlined workflows and improved team collaboration through effective project management methodologies.

Integrated Marketing Campaign Management Email Marketing Content Marketing Project Management Workflow Optimization Team Collaboration

Marketing Coordinator

Tshikululu Social Investments

Jul 2015 - Feb 2017 (1 year 7 months)

Supported various marketing initiatives, including event coordination, digital content updates, and managing social media channels. Assisted with database management and segmentation to facilitate targeted communication efforts.

Event Coordination Social Media Management Database Management Segmentation Internal Communications

Education

Degrees, certifications, and relevant coursework

Monash University

Bachelor of Business Science, Marketing, Management

Focused on developing a strong foundation in business principles with a dual specialization in Marketing and Management. Gained comprehensive knowledge in strategic marketing, consumer behavior, and organizational leadership.