At RegentsPrep.AI, I developed growth campaigns across social channels, paid ads, and email that drove 350,000+ views and 1,100+ signups. I also used A/B testing and funnel analysis to identify conversion bottlenecks and inform UX improvements and bug fixes.
At Search Fund Coalition, I managed weekly newsletters and digital content, helping raise email open rates by 10% and grow digital outputs by 25%. I also handled end-to-end marketing for conferences and events, which averaged 200+ registrations and 100+ in-person attendees.
My work has also included researching sustainability and circular economy strategies at Devens Enterprise Commission, where my policy recommendations directly drove adoption of two board resolutions and plans. At International Hydropower Association, I helped implement a CRM system and supported stakeholder outreach and marketing for the World Hydropower Congress 2023.
