Open to opportunities

Ioana Gligor

@ioanagligor

Message

I build scalable global MarTech systems, workflows, and reporting that improve marketing performance.

Spain

Message

What I'm looking for

I'm looking to own and scale MarTech platforms, workflow automation, governance, and performance reporting in a global, cross-functional environment. I value work that translates business needs into practical systems, documentation, and measurable operational improvements.

At Warner Bros. Discovery, I led global marketing operations for HBO and HBO Max, governing Adobe AEM and Adobe Hub across EMEA, North America, LATAM, and APAC. I defined taxonomy, metadata, access controls, and workflows for hundreds of thousands of marketing assets while helping regional teams adopt consistent global processes.

Previously at Captify, I built automated reporting workflows connecting campaign platforms and Salesforce, reducing analysis time from hours to 10–15 minutes and improving forecasting visibility for Sales and leadership. I also managed campaign tracking, resolved delivery issues that contributed to client rebookings of up to 200% of original budget, and create practical SOPs and training that make systems scalable.

Experience

Work history, roles, and key accomplishments

Global Marketing Operations Manager

Warner Bros. Discovery

Jan 2026 - Jul 2026 (6 months)

Led global marketing operations for HBO, HBO Max and Warner Bros. Discovery, owning MarTech platform strategy, workflow governance and cross-functional delivery across EMEA, North America, LATAM and APAC. Managed adoption and governance of Adobe AEM and Adobe Hub, defining taxonomy, metadata, access controls and workflows supporting hundreds of thousands of marketing assets.

Adobe AEM SOP Development Team Management Training Marketing Operations