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Héctor EmperadorHE
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Héctor Emperador

@hectoremperador

Senior Technical Writer & UX Writer | Documentation systems, help centers & onboarding | English · German C1 | Remote

Spain
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What I'm looking for

I’m looking for a product-focused team where I can own content strategy end-to-end—help center, UX writing, governance, and measurable self-service growth—using analytics and AI workflows while keeping editorial standards and collaboration at the core.

I’m a Senior UX Writer & Content Strategist with 15+ years bridging technical environments and user-facing communication. I turn complex product and operational knowledge into clear help center experiences, onboarding flows, and documentation that users actually trust.

At Holded, I defined and executed content strategy and documentation across Help Center, in-app content, and onboarding for a B2B SaaS platform used by 100K+ people. I increased self-service by 30% and reduced support tickets by 15% through UX writing, information architecture, and scalable content governance.

I don’t just write—I build the systems behind the work. I design taxonomy and naming, author UX and product content (including user flows), define style guides and editorial standards, and use content analytics to spot gaps in search and usage. I also develop AI-driven production workflows so AI acts as a force multiplier for editorial judgment, not a replacement for it.

Earlier, I led documentation governance and quality documentation efforts across supplier and industrial contexts, consistently converting intricate processes into structured manuals, operation sheets, and approved releases. Whether it’s Help Center, onboarding, or technical documentation, my focus is the same: collaboration, clarity, and governance that scales.

Experience

Work history, roles, and key accomplishments

Holded (Visma) logoHV

Senior UX Writer & Content Strategist

Holded (Visma)

Jan 2022 - Jan 2026 (4 years)

Defined and executed content strategy and documentation for a B2B SaaS Help Center and in-app onboarding for 100K+ users, increasing self-service by 30% and reducing support tickets by 15%. Owned UX writing, content governance, AI-assisted content workflows, and localization processes.

Audi AG (via Redi-Group) logoAR

Documentation Specialist

Audi AG (via Redi-Group)

Jan 2016 - Jan 2021 (5 years)

Validated part assembly and production release documentation by analyzing pre-production geometry and interference in CATIA/PLM workflows before physical parts existed. Converted findings into structured operation sheets and assembly instructions, then managed final validation and sign-off for series production release.

SEAT S.A. (via Redi-Group) logoSR

Content Operations & Governance

SEAT S.A. (via Redi-Group)

Jan 2012 - Jan 2015 (3 years)

Coordinated supplier inputs and drove documentation governance across production, lab, and metrology, resolving issues through established style guides. Synthesized daily part status for engineering and production forums and managed escalations, driving corrective action and improvement cycles from first samples to series production using APQP/PPAP approvals.

Education

Degrees, certifications, and relevant coursework

CI

CXL Institute

CXL Institute course, SEO, SEM & AEO for Digital Writers

Completed a course on SEO, SEM, and AEO for Digital Writers (25 hours) via CXL Institute.

CO

Coursera

Coursera course, AI for Content Design and Strategy

Completed a course on AI for Content Design and Strategy (30 hours) via Coursera.

DO

Domestika

Domestika course, Prompt Engineering for Writers & UX Professionals

Completed a Prompt Engineering for Writers and UX Professionals course (20 hours) via Domestika.

UD

Udemy

Udemy course, UX Writing: Content Design and User Experience

Completed a UX Writing: Content Design and User Experience course (16 hours) via Udemy.

UNED - Universidad Nacional de Educación a Distancia logoUD

UNED - Universidad Nacional de Educación a Distancia

Bachelor of Arts (BA), Spanish Language and Literature

Completed a BA in Spanish Language and Literature at UNED.

Pompeu Fabra University logoPU

Pompeu Fabra University

Master’s degree, Secondary Education

Earned a Master’s in Secondary Education at Pompeu Fabra University.

University of Valencia logoUV

University of Valencia

Executive Master, Project Management

Completed an Executive Master in Project Management at the University of Valencia.

CS

CFE Business School

Master’s degree, Quality, Health & Environment

Completed a Master in Quality, Health, and Environment at CFE Business School.

University of Hamburg logoUH

University of Hamburg

Erasmus exchange, Erasmus study abroad

Completed an Erasmus study period at the University of Hamburg.

University of León logoUL

University of León

Bachelor of Science (BSc), Environmental Science

Earned a BSc in Environmental Science at the University of León.

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