Hanna Heaps
@hannaheaps
Senior product strategist driving customer-centric B2B SaaS growth and measurable ARR.
United StatesWhat I'm looking for
I am a Senior Product Strategist with 8+ years scaling B2B SaaS and enterprise platforms, focused on customer experience and measurable business outcomes. I specialize in full product lifecycle ownership, platform P&L, OKRs, North Star Metrics, and leading cross-functional teams to drive millions in ARR.
My achievements include launching high-utilization features (70% adoption) for 725,000+ employees, delivering a 99.5% automated New Hire Compliance Rate, driving 3.6M finalized documents via an accessible eSignature experience, and improving NPS by 25% through metric-driven alignment. I blend strategic vision with operational rigor to reduce friction, increase retention, and scale product-led growth.
Experience
Work history, roles, and key accomplishments
BADefined a Guided Experience North Star and led an 18-month roadmap across 3 engineering teams to reduce admin friction and improve retention; launched Employee Packets achieving 70% utilization and a 15% reduction in administrative errors for 725,000 employees.
TADesigned and implemented an OKR/metric framework across 3 product lines, improving NPS by 25% in six months and increased release velocity by 20% while leading a 5-member cross-functional team and integrating major cloud provider APIs to improve reliability 20%.
PAOwned product lifecycle and P&L for a B2B compensation platform, scaling it to $1.1M ARR and launching self-service modules that reduced support issues 60% YoY while delivering a new Anniversary feature that grew sales revenue 30%.
Technical Recruiter
Rod Asher & Associates
Jul 2011 - Jan 2015 (3 years 6 months)
Led full-cycle recruitment for 50+ technology, data, and design roles, increasing qualified applicants 50% and generating over $1.5M in billings through targeted sourcing strategies.
Education
Degrees, certifications, and relevant coursework
ProductLed Alliance
Operations Certification, Product-Led Operations
2022 - 2022
Completed an Operations certification from ProductLed Alliance in August 2022.
PEPendo
Product Led Certification, Product Management
2022 - 2022
Obtained a Product Led certification from Pendo in August 2022.
PIPragmatic Institute
Foundations, Product Management
2020 - 2020
Completed the Foundations course at Pragmatic Institute in June 2020.
SCScrum.org
Professional Scrum Product Owner, Product Ownership
2018 - 2018
Earned the Professional Scrum Product Owner certification in July 2018.
UWUniversity of Washington
Bachelor of Applied Science, Cultural Anthropology
2007 - 2009
Completed a Bachelor of Applied Science in Cultural Anthropology from August 2007 to January 2009.
Availability
Location
United StatesAuthorized to work in
Job categories
Interested in hiring Hanna?
You can contact Hanna and 90k+ other talented remote workers on Himalayas.
Message HannaFind your dream job
Sign up now and join over 100,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
