Sofia Fedor

I’m a GTM Engineer and RevOps Consultant with 5 years of experience across software development, lead generation, sales automation, and revenue operations.

I help B2B teams improve how they generate pipeline by identifying bottlenecks and building the systems around them. My work includes signal-based outbound, account prioritization, lead research and enrichment, Email and LinkedIn campaigns, CRM workflows, lead routing, reporting, and sales enablement automation.

I’ve built and launched GTM and outbound systems across 50+ client projects, working with Clay, HubSpot, n8n, SQL, JavaScript, APIs, AI/LLMs, web scraping, and other sales infrastructure.

I represented Europe in the Clay World Cup 2026. In one project, I redesigned a lead-list building and qualification process that increased conversion from interested leads to booked meetings from 18% to 40%.

I enjoy projects where I can remove repetitive work, give sales teams better information, and make pipeline generation more systematic and scalable.