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Grace Maina

@gracemaina6

Administrative Coordinator at ROC, improving budget efficiency by 20% through integrated work-planning and financial-monitoring frameworks.

At ROC, I maintain administrative, financial and compliance records for a multi-country, donor-governed programme. I prepare performance and management reports for leadership and donors, and coordinate partners and consortium members.

I introduced integrated work-planning and financial-monitoring frameworks that supported on-time milestone delivery and improved budget efficiency by 20%. I also standardised processes, improving quality and turnaround time by 40%.

At Backlite Media, I managed client relationships and lead records through Zoho CRM. A structured inventory tracking system improved billboard occupancy by approximately 30%, while CRM-driven processes increased repeat business by 20%.

At TRACE and Daraja Plus, I coordinated partners, client relationships and delivery teams across markets. Earlier, I supported campaign execution, agency relationships and news production at organizations including Royal Media Services LTD and BBC World Service, East Africa Bureau.

Experience

Work history, roles, and key accomplishments

RO

Current

Business Operations Manager

Current

ROC

Sep 2021 - Present (5 years 1 month)

Maintains administrative, financial and compliance records, coordinates partners and consortium members, and prepares performance and management reports for leadership and donors.

Administration Project Management Communication Skills Reporting Budget Tracking Stakeholder Coordination Microsoft Office SharePoint Zoho CRM Microsoft Dynamics

MM

Business Development Manager

Metropolitan Star Lite LTD / Backlite Media

Mar 2020 - Jun 2021 (1 year 3 months)

Managed client relationships, lead records and inventory tracking for advertising clients through Zoho CRM, improving repeat business by 20% and billboard occupancy by 30%.

Zoho CRM Lead Tracking CRM Management inventory tracking Customer Relationship Management Reporting

TR

Business Development Manager for the East Africa Region

TRACE

Aug 2019 - Feb 2020 (6 months)

Coordinated partners, distributors and client relationships across East Africa, achieving a 95% stakeholder retention rate through structured follow-up.

Stakeholder Coordination Partnership Management Reporting Budget Management Customer Relationship Management

DL

Account Manager - Client Service and Operations

Daraja Plus LTD

Oct 2018 - Jun 2019 (8 months)

Managed client accounts and coordinated delivery teams for FMCG clients, maintaining strong relationships and ensuring on-schedule delivery.

Account Management Client Communication Operations Coordination Performance Monitoring

UE

Account Executive (Revenue Generation)

Urban Live Events

Jan 2018 - Dec 2018 (11 months)

Contributed to sales execution, client servicing and on-ground activation delivery.

Sales Client Servicing Event Activation

ST

Marketing Assistant (Short-Term Contract)

Sigma Systems Canada LP (Hansen Technologies)

Jan 2016 - Dec 2016 (11 months)

Supported campaign execution and content development.

Marketing Campaign Execution Content Development

RL

Agency Business Executive (Commercial Department)

Royal Media Services LTD

Jan 2012 - Dec 2015 (3 years 11 months)

Managed agency relationships and coordinated campaign execution across media platforms.

Agency Relationship Management Campaign Coordination Media Sales

RL

Business Development & Marketing Intern

Royal Media Services LTD

Jan 2012 - Apr 2012 (3 months)

Gained hands-on exposure to media sales operations and marketing execution.

Media Sales Marketing Execution

HF

Marketing Communications Assistant Intern

93.3 Hope FM

Jun 2011 - Dec 2011 (6 months)

Supported rollout of promotional campaigns.

Marketing Communications Promotional Campaigns

BS

Broadcast Journalist Traineeship

BBC World Service

Aug 2011 - Sep 2011 (1 month)

Supported editorial teams in news production processes and content development.

News Production Content Development Editorial Support

Education

Degrees, certifications, and relevant coursework

UW

University of Westminster

Postgraduate Diploma, Management

Postgraduate Diploma in Management from the University of Westminster, completed in March 2017.

SU

St. Paul's University

Bachelor of Arts, Communication

Grade: First Class Honours

Bachelor of Arts in Communication with First Class Honours from St. Paul's University, completed in October 2011.

Tech stack

Software and tools used professionally

Microsoft Excel

Zoho CRM

Microsoft Word

Power BI

Microsoft Outlook

Availability

Looking for a job

Location

Kenya

Authorized to work in

Salary expectations

60k+ USD

Social media

Job categories

Administrative Coordinator Business Operations Manager Business Development Manager Account Manager Marketing Coordinator

Skills

Administrative Coordination Business Operations Project Management Budget Tracking Financial Record Keeping Management Reporting Compliance Documentation Workplanning Stakeholder Coordination Calendar Management Meeting Coordination Appointment Coordination CRM Management Lead Tracking Pipeline Management

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