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Giulia NoferiniGN
Open to opportunities

Giulia Noferini

@giulianoferini

I drive international marketplace growth, key accounts, and European expansion across digital FMCG brands.

Germany
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What I'm looking for

I'm available for consulting, commercial partnerships, and international expansion projects, with a focus on marketplace growth, key accounts, customer success, and European market development.

At Dr. August Oetker KG, I manage eRetail and marketplace growth across EU and US retailers, helping deliver a 71% sales-revenue increase on Amazon US. I build digital FMCG, product-development, and go-to-market strategies that strengthen international market penetration.

I've led Southern European marketplace operations at WETHEBRANDS_, grown strategic partners at Treatwell, and managed international Amazon PPC, SEO, and account programs at intomarkets. I bring hands-on experience in key accounts, customer success, profitability, stakeholder coordination, and multilingual expansion across Italian, German, Spanish, and English markets.

Experience

Work history, roles, and key accomplishments

Dr. August Oetker KG - Die Oetker-Gruppe logoDO

eRetail & Marketplace Manager

Jan 2023 - Jan 2026 (3 years)

Result: +71% sales revenue on Amazon US.

- Strategic Key Account Management for global retail partners and brands of the Oetker Group, driving long-term growth and partnership value
- Supporting international expansion through tailored digital FMCG strategies and innovation initiatives
- Managing EU and US marketplaces and online retailers with a focus on performance optimization and fast growth

WETHEBRANDS_ logoWE

Country Manager - Marketplace, Southern Europe

Jun 2022 - Jan 2023 (7 months)

WETHEBRANDS_ is one of the worlds largest brands aggregator that buys, builds and scales rentable brands into different countries.

- Leading marketplace operations across Southern Europe, driving regional growth and performance
- Managing and coordinating external stakeholders, agencies, and freelancers to ensure strategic alignment
- Driving brand expansion and market development across Southern

Treatwell logoTR

Key Account Manager & SaaS Consultant DACH & Southern Europe

Apr 2022 - May 2022 (1 month)

Treatwell is the #1 booking platform in Europe for arranging hair and beauty appointments, leading a predominantly technology-free industry into digitalization.

- Managing and growing strategic B2C partner relationships in the DACH region and Italy to drive revenue
- Leading partner onboarding, tool training, and customer success programs to ensure adoption and satisfaction
- Implementing initiat

intomarkets Amazon Agency logoIA

Amazon Key Account Manager

May 2018 - Nov 2021 (3 years 6 months)

intomarkets is an Amazon Marketing Agency specialized in vendors and large sellers, which focus primarily on data-driven performance marketing and conversion-optimized product data.

PPC / Performance Marketing (Amazon)
2M Budget Management.
- Leading onboarding and account management of new clients for Amazon PPC at international scale
- Designing and advising on PPC strategies to drive revenue g

I-Model logoIM

Promotions Specialist

Jan 2014 - May 2017 (3 years 4 months)

Responsible for the sale and promotion of certain new products on the cosmetic market.

Education

Degrees, certifications, and relevant coursework

SB

SSML Carlo Bo

Bachelor's degree, International and Intercultural Communication and Interpreting

2014 - 2017

IM

ITIS "Enrico Mattei"​

Degree in Business Administration and International Business Management

2010 - 2014

Tech stack

Software and tools used professionally

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