Open to opportunities

Gean Carlos Salazar

@geansalazar

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Product-focused UX/UI designer driving user-centric MVPs and scalable design systems.

Sweden

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What I'm looking for

I seek product roles where I lead user-centered design for MVPs and scalable systems, collaborate cross-functionally, and deliver measurable business impact while growing in a data-driven, empathetic team environment.

I am a product-focused UX/UI designer with 7+ years of experience crafting user-centric digital products across telecommunications, banking, insurance, government, and transportation. I specialize in MVP development, design systems, prototyping, user research, and conversion optimization, and I integrate relevant AI tools to enhance design solutions and workflows.

I collaborate with startups and enterprise teams to transform concepts into validated products, lead discovery and usability research, and deliver measurable business outcomes such as improved conversion, reduced support costs, and streamlined workflows. I hold a Bachelor's in Interaction Design from Stockholm University and draw on interdisciplinary studies in nursing for insights into human behavior and empathy-driven design.

Experience

Work history, roles, and key accomplishments

Current

Product Designer

Current

Spark

Jan 2024 - Present (1 year 9 months)

Freelance product designer guiding companies from concept to production-ready design systems and validated MVPs, also producing branding, motion content and social media assets for growth. Co-founder and product owner on an early-stage SaaS dating/friendship platform driving product strategy and UX research.

Product & Design UX Research Prototyping Design Systems Branding Figma Motion Graphics

UX/UI Design Consultant

VNTRS

Jan 2022 - Dec 2023 (1 year 11 months)

Served a diverse client portfolio to improve MVPs and enterprise product segments, led a full redesign of Gofrendly mobile apps and launched premium feature segments to expand market reach. Evaluated investment opportunities on the committee using a design and UX lens.

UX UI Design User Research Mobile Design Design Strategy Stakeholder Management Prototyping Usability Testing

UX/UI Design Consultant

HIQ

Mar 2018 - Dec 2021 (3 years 9 months)

Led UX/UI initiatives across industries, optimizing Tele2 retail flows with A/B testing to streamline purchases and reduce support calls, redesigned Skandia's insurance purchase journey to improve checkout conversion, and built WCAG-compliant internal tools for Skatteverket and Nobina transport management systems.

A B Testing UX Research Interaction Design Design Systems Prototyping User Testing

UI Designer

LeoVegas

Nov 2017 - Mar 2018 (4 months)

Collaborated with CRO experts and developers to optimize user journeys and conversion; designed landing pages and in-app payment flows and ran A/B tests to improve KPI-driven conversion metrics.

UI Design CRO A B Testing Landing Page Design Analytics Figma Cross Functional Collaboration

UX Designer Intern

Comintelli

Jan 2017 - May 2017 (4 months)

Converted a desktop enterprise experience to mobile through research and stakeholder interviews, identifying new mobile product opportunities for seamless integration.

User Research Requirements Gathering Prototyping Usability Testing