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Gabriella Bustamante

@gabriellabustamante

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Strategic marketing and communications leader driving data-informed, AI-enabled operational change.

United States

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What I'm looking for

I’m seeking a people-first organization where I can lead data-driven communications and operational modernization, leverage AI to streamline workflows, and contribute to scalable growth and cross-functional impact.

Strategic digital marketing professional with 7+ years of experience developing employee-facing messaging, supporting executive communications, and driving organizational alignment within complex, cross-functional environments in diverse industries including healthcare, automotive and tech, now applying that foundation to internal communications.

My background includes leadership roles in search marketing and operations, where I led cross-functional teams, presented data-driven strategies to executives, and supported major product launches that contributed to top industry recognition. I have a track record of optimizing processes, implementing HIPAA-compliant AI systems, and improving financial and operational visibility.

An MBA graduate with bilingual fluency in English and Spanish, I practice a people-first leadership style and focus on building scalable documentation, onboarding frameworks, and automation that improve efficiency and support growth.

Experience

Work history, roles, and key accomplishments

Current

Office Manager

Current

Bustamante Endodontics

Jun 2025 - Present (10 months)

Oversee end-to-end operations for a high-volume, referral-based oral surgery practice and implemented AI-enabled, HIPAA-compliant practice management systems to streamline workflows and prepare the practice for transition and sale.

Operations Management HIPAA compliance Workflows Revenue Cycle Management Vendor Management Process Improvement Practice Management Systems

Marketing & Communications Manager

Nora Real Food

Jun 2024 - Sep 2024 (3 months)

Developed and executed bilingual internal and external messaging and multi-channel campaigns, coordinated cross-functional research to shape communications, and created onboarding documentation to ensure consistency post-internship.

Marketing Communications Content Strategy Onboarding Social Media Campaign Management

Associate Director of Search Marketing

Canvas Worldwide

Nov 2021 - Jul 2023 (1 year 8 months)

Led data-driven strategic planning and executive presentations for Kia America’s digital initiatives, co-led a 10-person cross-functional team, and aligned launch positioning and content strategy that supported brand performance improvements.

SEO Strategy Search Marketing Executive Presentation Team Leadership Performance Analytics Cross Functional Collaboration Onboarding

Sr. SEO Account Manager

FusionZONE Automotive

Dec 2018 - Aug 2019 (8 months)

Managed a portfolio of 40+ dealership websites, redesigned client onboarding workflows to increase efficiency by 28%, and mentored junior team members during a rapid growth phase.

SEO Account Management Client Onboarding Process Optimization Mentoring Web Analytics Automotive Marketing

SEO Account Manager

FusionZONE Automotive

Mar 2018 - Dec 2018 (9 months)

Served as primary strategic contact for dealership clients, executed SEO and digital marketing initiatives, and supported operational improvements leading to promotions within two years.

SEO Digital Marketing Client Strategy performance reporting Process Improvement Onboarding

SEO & Digital Marketing Associate

FusionZONE Automotive

Sep 2017 - Mar 2018 (6 months)

Contributed to SEO and digital marketing efforts for dealership accounts, built documentation and onboarding frameworks, and supported client performance initiatives.

SEO Digital Marketing Documentation Onboarding client support Analytics

Education

Degrees, certifications, and relevant coursework

IESE Business School

Master of Business Administration, Business Administration

2023 - 2025

Activities and societies: VP of Marketing, IESE Business Communications Club (2024-2025)

Completed a Master of Business Administration program with focus on strategic marketing and leadership, including academic leadership as VP of Marketing for the Business Communications Club.