Open to opportunities

Gabriella Bartoccelli

@gabriellabartoccelli

Message

Accomplished Marketing Communication Consultant and Certified Coach.

Italy

Message

What I'm looking for

I seek a dynamic role that values creativity and strategic thinking, fostering growth.

I am an accomplished Marketing Communication Consultant and Certified Coach with extensive experience in crafting and executing communication strategies that enhance brand reputation and engagement. In my role as Communication, Digital, and PR Manager at CAMST GROUP, I collaborated closely with executive leadership to align communication initiatives with corporate vision and strategic objectives. My responsibilities included managing a team of three, overseeing an annual marketing budget of over €2 million, and driving more than 10 advertising campaigns each year, alongside the development of over 30 websites.

With a strong background in content coordination, I ensure timely and high-quality publication for recurring releases, press materials, newsletters, and marketing assets that support product launches, events, and corporate strategies. As a Certified Associate Coach (ACC) with a Master Coaching Advanced Diploma from the International Coaching Federation, I bring strong mentorship skills to foster team development and collaboration. My expertise in both marketing communication strategy and coaching makes me a valuable asset to drive brand growth and organizational success.

Experience

Work history, roles, and key accomplishments

Group Communication Manager

CAMST GROUP

Sep 2015 - May 2019 (3 years 8 months)

Managed a team of three in the Communication Department, overseeing a budget of over €2 million. Responsible for the Group Communications Plan, advertising campaigns, and stakeholder management, while aligning communication strategies with corporate objectives.

Team Management Budget Management Communication Strategy Campaigns Stakeholder Management Digital Strategy Event Management Public Relations

Group Brand & Digital Manager

CAMST GROUP

Jan 2010 - Sep 2015 (5 years 8 months)

Led brand management and digital marketing strategies for 22 subsidiaries. Responsible for public relations, event management, and the development of communication plans.

Brand Management Digital Marketing Public Relations Event Management Communications Planning SEO Social Media Marketing Email Marketing

Group Corporate Communication & Innovation Manager

CAMST GROUP

Jul 2007 - Jan 2010 (2 years 6 months)

Oversaw corporate communication and innovation projects, managing brand identity and press relations for 22 subsidiaries. Developed new communication strategies and managed supplier relationships.

Corporate Communications Brand Identity Project Management Event Management Supplier Management

Communication and Marketing Manager

CAMST GROUP

Jan 2003 - Jul 2007 (4 years 6 months)

Defined communication and marketing strategies, managed openings and renovations of restaurants, and coordinated promotional campaigns.

Marketing Strategy Brand Management Marketing Campaigns Event Management Communication Strategy

Store Manager

CAMST GROUP

Feb 2002 - Jan 2003 (11 months)

Managed 20 sales points and coordinated a team of 50 employees, responsible for economic performance and customer relations.

Team Coordination Sales Management

Marketing Department Officer

FERRIGROUP

Jan 2001 - Feb 2002 (1 year 1 month)

Organized national competitions and managed marketing materials to ensure brand image consistency across 400 sales outlets.

Marketing Management Competition Management Pricing Strategy

Owner

Press Office and European Project Consultant

Feb 2000 - Jan 2001 (11 months)

Provided consulting services for press office management and European projects, focusing on communication strategies.

Consulting Project Management Communication Strategy

Publicist

IL MEDITERRANEO

Sep 1999 - Feb 2000 (5 months)

Worked as a publicist for a regional newspaper, managing press relations and event support.

Public Relations Communication

Press Office Specialist

PARTITO RADICALE

May 1999 - Sep 1999 (4 months)

Managed press office activities for a national political party, focusing on communication strategies.

Strategy Development

Press Office Specialist

COMITATO EMMA BONINO FOR PRESIDENT

Jan 1999 - May 1999 (4 months)

Handled press office responsibilities for a national organization during a presidential election campaign.

Education

Degrees, certifications, and relevant coursework

Marina Osnaghi Professional Coaching School

Master coaching, Coaching

2021 - 2022

Completed a Master coaching program approved by the International Coaching Federation, focusing on advanced coaching techniques and methodologies.

Stogea

Executive Master in Web Marketing & Communication, Web Marketing

2009 - 2010

Earned an Executive Master in Web Marketing & Communication, gaining advanced skills in digital marketing and communication strategies.

Centro Studi Comunicare l’Impresa

Post-graduated Master in Large Scale Retail Management, Retail Management

2001 - 2002

Completed a Post-graduate Master in Large Scale Retail Management, focusing on marketing strategies and management practices in the retail sector.

LUISS Guido Carli University

Degree in Political Sciences, Political Sciences

1993 - 1998

Completed a degree in Political Sciences with a specialization in International and EU studies, focusing on the political landscape and governance structures within Europe.