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Jamila Abdelcadir

@jamilaabdelcadir

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Experienced Brand Marketing Manager with a passion for luxury products.

Italy

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What I'm looking for

I am looking for a role that fosters creativity and strategic thinking, where I can leverage my marketing expertise to drive brand growth and engage customers effectively.

With over 5 years of experience in marketing, I have honed my skills in managing unique brands and crafting compelling stories. My journey began with a degree in Communication Science from the University of Bologna, and I have since worked with prestigious companies like Ernst & Young and Tonino Lamborghini, where I led international marketing projects.

At Ernst & Young, I provided strategic marketing advisory services to one of Europe’s largest energy firms, focusing on market positioning and customer engagement strategies. My role as Brand Marketing Manager at Tonino Lamborghini involved overseeing the marketing management of 15 luxury and fashion global licensees, where I successfully coordinated cross-functional teams and drove significant growth across multiple product categories.

My commitment to continuous learning is evident in my recent studies at the London School of Economics, where I deepened my understanding of cognitive psychology. I am passionate about leveraging data-driven insights to enhance brand visibility and competitiveness, and I thrive in dynamic environments that challenge my creativity and problem-solving skills.

Experience

Work history, roles, and key accomplishments

Current

Senior Consultant

Current

Ernst & Young

Dec 2023 - Present (1 year 6 months)

Advised one of Europe’s largest energy firms on marketing strategy in collaboration with the EY team. Developed data-driven insights to enhance brand visibility and competitiveness, and advised on segmentation, customer engagement, and growth strategies. Designed and managed high-impact marketing initiatives.

Data Analysis Campaign Execution Brand Strategy

Brand Marketing Manager

Tonino Lamborghini

Dec 2019 - Oct 2023 (3 years 10 months)

Managed brand, product, and marketing for 15 luxury and fashion global licensees and distributors, reporting directly to the CEO and President. Oversaw product marketing from market analysis to sample approval, and led external cross-functional teams to develop creative, on-brand content. Coordinated an internal team of graphic designers and communication specialists, and managed trade shows and e

Brand Management Product Marketing Licensee Relations Content Development Team Coordination Event Management Market Analysis Digital Strategy

Social Media Manager

Freelance

Jan 2020 - Dec 2022 (2 years 11 months)

Managed and monitored social media accounts to ensure a positive brand image and respond to customer inquiries. Curated content to ensure brand consistency across all channels. Monitored competitor activity to identify strategies for adoption and improvement.

Social Media Management Image Curation Competitor Analysis Customer Engagement

Brand Manager

Family Business Academy & Open Governance consulting firms

Jan 2019 - Dec 2019 (11 months)

Created and maintained relationships with internal and external stakeholders. Performed copy-writing and content editing for corporate websites. Coordinated with cross-functional teams to ensure brand consistency across all channels and created new event formats.

Brand Management Copywriting Content Editing Event Planning

Events Coordinator

Freelance

Jan 2013 - Jan 2018 (5 years)

Managed hostess and catering services for various events. Assisted in planning and organizing company events in Italy, ensuring successful execution of fashion and trade shows.

Event Coordination Event Planning Hostess Management

Education

Degrees, certifications, and relevant coursework

London School of Economics and Political Science

Foundations of Psychological Science, Psychological Science

Studied psychology key concepts such as human cognition and behaviour, evolution, genetics, neuroscience, and culture. Specific topics included cognition, decision-making, personality, intelligence, emotion, attraction, cross-cultural differences, social influence, and group processes.