Gabriela Lacreta
@gabrielalacreta
I review Brazilian Portuguese content and market research for clarity, consistency, cultural fit, and accuracy.
BrazilWhat I'm looking for
I'm building research and Brazilian Portuguese localization projects that evaluate content for clarity, natural wording, consistency, and cultural appropriateness. I compare alternatives against defined criteria, identify inaccuracies and unnatural phrasing, and independently verify AI-assisted outputs.
My 15+ years across Eico Cosméticos, CMC Representações, and marketing production taught me to spot recurring issues in product performance, promotions, customer behavior, and execution. I bring practical judgment, detailed guideline-based review, and clear written communication to quality-focused work.
Experience
Work history, roles, and key accomplishments
Conduct independent research and content review projects focused on the Brazilian market. Analyze information from multiple sources, identify inconsistencies, compare competitors and consumer behavior, and structure findings into clear reports. Review Brazilian Portuguese content for accuracy, clarity, natural language, and cultural relevance.
Marketing Coordinator
FFE
Apr 2025 - Oct 2025 (6 months)
Led a marketing project to strengthen FFE’s brand presence. Developed a new brand identity, created content for Instagram and Facebook, and built the company website. Researched potential B2B clients and conducted outbound prospecting through cold emails and phone calls to generate new business opportunities.
Sales & Marketing Representative
Duty Cosméticos
Dec 2017 - Sep 2022 (4 years 9 months)
Managed multiple retail clients independently, overseeing sales, promotions, product availability and brand execution. Identified issues such as incorrect barcodes, system inconsistencies and execution problems, investigated their causes and reported corrections. Ensured commercial agreements and campaign rules were applied consistently.
Education
Degrees, certifications, and relevant coursework
Universidade Paulista
Bachelor's Degree, Advertising and Marketing
2004 - 2007
Bachelor's degree in Advertising and Marketing from Universidade Paulista (UNIP), completed from 2004 to 2007.
Tech stack
Software and tools used professionally
Availability
Location
BrazilAuthorized to work in
Salary expectations
Job categories
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