Open to opportunities

Fátima Rojas

@ftimarojas

Message

Marketing Specialist and content creator who builds sales-driven messaging and social media campaigns.

Mexico

Message

What I'm looking for

I’m looking for a role where I can combine creative storytelling with marketing execution—owning email and social campaigns, improving lead-to-sales conversion, and collaborating with a clear, communicative team.

I’m a Marketing Specialist with a background in Communication and Audiovisual Arts, focused on turning brand voice into measurable sales results. At ¡Ay Güey!, I developed messaging for different audiences, optimized copy for sales, and supported lead generation through email marketing and CRM work.

I also create content designed to convert—planning short-form social videos and unifying brand identity guidelines for email lead-to-sales. Previously, as a Social Media and Project Management Intern, I built Instagram growth plans, managed campaigns, and organized an art gallery to strengthen brand awareness, and I continued producing creative work as a documentary and short-film creator, director, producer, editor, and sound designer.

Experience

Work history, roles, and key accomplishments

Social Media Intern

Synergy Studio

Feb 2022 - Jul 2022 (5 months)

Built a monthly Instagram content plan to grow community and acquire clients, defining the brand voice and visual goals. Designed promotional videos/posts, coordinated campaigns with artists, organized an art gallery for brand awareness, and handled user questions while improving file and inventory workflows.

Social Media Strategy Campaign Coordination