Looking for a job

Farha Abdula

@farhaabdula

Message

I build integrated marketing strategies that grow brands, programmes, and stakeholder engagement.

Netherlands

Message

What I'm looking for

I'm looking to lead integrated marketing, brand, and communications strategy across multi-market organisations, using consumer insight, strong agency partnerships, and team leadership to deliver measurable growth.

At Forward·Inc, I lead marketing and communications strategy across Europe and MENA, building a three-person team and driving a 40% increase in programme applications within six months. I also manage engagement with more than 1,000 partners, funders, entrepreneurs, and community members.

I've led media-first digital transformation for AB InBev's 2M brand, managed $500K+ regional budgets, and delivered integrated campaigns for brands including Coca-Cola, Nestlé, Heineken Mozambique, Stella Artois, Budweiser, and Corona across Africa and Europe.

Experience

Work history, roles, and key accomplishments

Current

Head of Marketing & Communications

Current

Forward·Inc

Jan 2023 - Present (3 years 8 months)

Built and led a three-person marketing team, owning end-to-end marketing strategy for a multi-country organisation. Drove a 40% increase in programme applications within six months, delivering 550+ applications across 46 nationalities.

Marketing Strategy Team Leadership Stakeholder Management Agency Management Brand Positioning Digital Marketing Campaign Management