
Stijn Verhoeven
@stijnverhoeven
I build brands, campaigns, and partnerships that grow audiences and revenue.
What I'm looking for
I've led Tilburg Trappers' brand, digital presence, campaigns, and sponsor portfolio, taking full creative and commercial ownership of the club's marketing. I led a rebrand of its tone of voice, visual identity, and positioning to better connect with fans.
I built and owned the website, webshop, Instagram, and TikTok channels from the ground up, while leading integrated campaigns with agencies and commercial partners. A multi-year Jumbo Foodmarkt Tilburg collaboration helped grow cross-media reach by 1000%+ and contributed to eight consecutive sold-out home games.
I've managed a portfolio of 120+ sponsors and partners, growing commercial revenue from €1.05M to €1.45M over four years and reducing sponsor churn from 11% to 6%. I also founded WAVY, an independent music event brand where I owned creative direction, branding, marketing, budgeting, and event execution.
Experience
Work history, roles, and key accomplishments
Marketing & Partnerships Manager
Tilburg Trappers
Jan 2024 - Dec 2025 (1 year 11 months)
Held full creative and commercial ownership for the club, leading brand identity, digital presence, and campaign strategy while managing a portfolio of 120+ partners and sponsors. Led a full rebrand, built the club's digital presence, and organized flagship sponsor and fan events.
Education
Degrees, certifications, and relevant coursework
Fontys University of Applied Sciences
Bachelor of Commercial Economics, Commercial Economics
2016 - 2022
Earned a Bachelor of Commercial Economics with a focus on Sports Management & Marketing from Fontys University of Applied Sciences.
De Rooi Pannen
Level 4, Marketing, Communication & Events
2012 - 2015
Completed a program in Marketing, Communication & Events at De Rooi Pannen.
Kenneth Smit Sales
Expert in Sales, Sales
2023 -
Completed Expert in Sales, Phase 1 & 2 training at Kenneth Smit Sales in 2023.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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