FKFaizal Khan
@faizalkhan
A performance marketing expert with 5.5 years in PPC, Paid Search and Paid Social.
IndiaWhat I'm looking for
PPC specialist with 5.5 years of experience in Google Ads, Bing Ads, Meta Ads, and TikTok. Expertise in D2C, B2C, and B2B across E-Commerce, Apparel, Luggage & Accessories, EdTech, Aviation, Hospitality, and SaaS. With proven track record in building data-driven strategies and executing high-impact Search and Social campaigns. Scaled ad spend efficiently while achieving a 3x ROAS, driving a 190% revenue increase.
In my current role as a Performance Marketing Business Analyst at Pixis.ai, I manage D2C E-Commerce brands and handling $250,000 monthly ad budget and have successfully scaled campaigns while meeting and exceeding key performance indicators.
Experience
Work history, roles, and key accomplishments
Performance Marketing – Business Analyst
Pixis.ai
Dec 2024 - Present (7 months)
Managing multi-channel paid campaigns for D2C & B2C brands across various countries, optimizing performance on platforms like Google, Meta, TikTok, and Bing. Responsible for a substantial monthly ad budget and conducting A/B tests to enhance campaign effectiveness.
Senior Digital Marketing Executive
Hurak
May 2022 - Dec 2024 (2 years 7 months)
Led a team to scale ad spend significantly while improving ROAS and reducing CPA across multiple campaigns. Developed dynamic paid campaigns and implemented SEO strategies that dramatically increased organic traffic.
Advertising Specialist - Amazon PPC
Raaza
May 2023 - May 2024 (11 months)
Executed Amazon PPC strategies to successfully launch products in a competitive market, achieving significant sales growth and brand visibility.
Digital Marketing Executive
Thara Info Tech Solutions Pvt. Ltd.
Dec 2020 - Jan 2022 (1 year 1 month)
Focused on managing and optimizing Meta ads, achieving significant reductions in cost per lead and enhancing sales team efficiency through strategic implementations and A/B testing.
Digital Marketing Freelancer
Self
Jan 2020 - Feb 2021 (1 year 1 month)
Developed lead generation strategies for various clients, optimizing ad performance and implementing SEO tactics to enhance visibility and traffic.
Education
Degrees, certifications, and relevant coursework
Jaipuria Institute of Management
PGDM (MBA), Marketing
2015 - 2017
Completed a Post Graduate Diploma in Management with a focus on Marketing, IT, and Operations. Developed skills in strategic marketing, data analysis, and operational efficiency.
University of Rajasthan
Bachelor Of Business Administration (BBA), Business Administration
2012 - 2015
Pursued a Bachelor of Business Administration, gaining foundational knowledge in business principles, management practices, and marketing strategies.
Army Public School
High School
2010 - 2012
Completed high school education with a focus on general studies, preparing for higher education in business and management.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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