At Santander Brasil (Pulse Client Experts), I handled customer relationships with individuals and businesses in complex, sensitive situations. I resolved issues, managed conflicts, and negotiated to support customer retention and loyalty.
At Espaço Emagrecer, I planned internal marketing campaigns and customer engagement initiatives. I managed communication channels, followed the customer journey, and worked on service sales, retention, and conversion.
At Empório Centenário, I helped structure the business during its launch, led a team of approximately 30 employees, and negotiated with suppliers. I also worked on a cost-optimization project that reduced the operating deficit by approximately R$ 65,000.

