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Evelina Stankevic

@evelinastankevic

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Dynamic site merchandising specialist with expertise in data analytics.

Netherlands

Message

What I'm looking for

I am seeking a role that fosters creativity and data-driven decision-making, with opportunities for growth.

I am a dedicated Site Merchandising Specialist with a strong background in operational execution and strategic trade activities. My experience at Calvin Klein has honed my skills in managing daily website operations and incident management, ensuring optimal product listings and merchandising strategies. I thrive in fast-paced environments where I can leverage my analytical skills to enhance site traffic and engagement performance.

Throughout my career, I have successfully coordinated marketing operations and managed stakeholder relationships in various roles, including as a Communication & Location Manager. My proficiency in data analytics tools such as Adobe Analytics, Python, SQL, and Tableau has enabled me to drive impactful marketing strategies and optimize customer experiences. I am passionate about using data to inform decision-making and improve operational efficiency.

Experience

Work history, roles, and key accomplishments

Site Merchandising Specialist

Calvin Klein

Jan 2021 - Dec 2025 (4 years 11 months)

Led site merchandising daily website operations and incident management, supporting the operational team. Executed operational setup of product data in PIM and PLP merchandising, maintaining internal search strategy and supporting testing. Analyzed site traffic and engagement performance.

PLP Merchandising Internal Search Strategy Site Traffic Analysis Fredhopper

Communication & Location Manager

The Food Department

Jan 2019 - Dec 2021 (2 years 11 months)

Managed projects and operations, coordinating marketing agencies and marketing operations. Led team coordination and managed stakeholder and partner relationships.

Project Management Operations Management Team Coordination Stakeholder Management Partner Relationship Management

Event Manager

Startup Weekend Amsterdam

Jan 2018 - Dec 2019 (1 year 11 months)

Managed projects, developed sponsorships and partnerships, and planned promotional activities. Coordinated the volunteer team for events.

Project Management Partnership Development Event Management

Community Manager

Rent24

Jan 2018 - Jun 2019 (1 year 5 months)

Managed projects and operations, overseeing marketing, sales, and event management. Executed customer support, managed CRM, developed partnerships, and led community management.

Project Management Operations Management Marketing Sales Event Management Customer Support CRM Partnership Development Community Management

International Marketeer & Event Manager

Hanze UAS

Jan 2017 - Dec 2018 (1 year 11 months)

Planned and executed international marketing campaigns, including lead follow-up using CRM. Managed projects and events, overseeing content and website management. Coordinated teams and represented the institution at international fairs.

Marketing Execution Lead Follow Up CRM Project Management Event Management Content Management Team Coordination

International Marketeer

Hanze UAS

Jan 2016 - Dec 2017 (1 year 11 months)

Marketing Execution Lead Follow Up CRM Project Management Event Management Content Management Team Coordination

Volunteer Manager

TEDxGroningen

Jan 2017 - Dec 2017 (11 months)

Recruited and coordinated volunteers for events. Developed and executed event production activities.

Event Production Team Coordination

International Marketing Advisor

Oranjewoud Festival

Jan 2016 - Dec 2016 (11 months)

Developed the international marketing plan for the Leeuwarden Cultural Capital event edition. This involved strategic planning and outlining execution steps for the campaign.

Marketing Planning Strategic Planning Marketing Strategy Online Marketing CMS