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Emma WashingtonEW
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Emma Washington

@emmawashington

I build and optimize HubSpot ecosystems that strengthen sales and marketing.

United States
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What I'm looking for

I'm looking to help organizations build, improve, and manage HubSpot ecosystems that connect marketing, sales, and service processes while enabling teams to become self-sufficient.

At Kiwi Creative, I lead strategic and technical HubSpot work, helping hundreds of clients build portals from scratch or untangle years of complexity.

I design, implement, and train teams on HubSpot solutions across Marketing, Sales, and Service Hub. I also deliver portal audits and ongoing administration focused on compliance, security, and practical fixes.

Through Emma Washington LLC, I build, audit, and enhance HubSpot instances using more than a decade of marketing automation and CRM experience. My work spans data migration, custom properties, lead scoring, integrations, workflows, campaigns, reporting, dashboards, and automated service experiences.

Previously at MDaemon Technologies, I helped transition four separate systems into one HubSpot instance while managing database quality, workflows, behavior scores, email, and social and blog integrations. I bring 15+ years of experience connecting marketing technology and digital strategy to sales goals.

Experience

Work history, roles, and key accomplishments

Kiwi Creative logoKC
Current

HubSpot Director

Mar 2022 - Present (4 years 6 months)

All HubSpot, all the time! Kiwi's strategic and technical HubSpot lead, offering services such as:

- Onboarding: member of HubSpot's Partner Scaled Onboarding program > HubSpot 101 "professor" to new Marketing, Sales, and Service Hub clients to get them up & running and self-sufficient

- Implementation: end-to-end portal implementation or reconfiguration based on three-step process > Solution De

Emma Washington LLC logoEL
Current

HubSpot Hero

Mar 2020 - Present (6 years 6 months)

Using my 10+ years of marketing automation and CRM experience to build HubSpot instances from the ground up as well as audit and enhance existing ecosystems. With multiple certifications, including Email Marketing, Sales and Service Software, and Inbound Marketing, I can help your organization:

- Setup and implement your marketing automation platform, including migrating data and replicating
pr

MDaemon Technologies logoMT

Digital Marketing Manager

Mar 2018 - Mar 2024 (6 years)

Member of a small team with big ideas - building new marketing automation, CRM, service hub, and website in the past year to bolster sales goals. Hubspot super admin with several certifications, transitioned from four separate systems into single instance of HubSpot. Responsible for database quality, workflows, behavior scores, emails, and social and blog integrations, editorial planning and conte

Education

Degrees, certifications, and relevant coursework

FU

Florida State University

Master of Science (MS), Integrated Marketing Communication

UC

University of South Carolina

Bachelor of Arts (BA), English Language and Literature

UC

University of South Carolina

HU

HubSpot

Inbound Sales Certified

HU

HubSpot

Frictionless Sales

HU

HubSpot

Contextual Marketing Certification Course

HU

HubSpot

Content Marketing

HU

HubSpot

Service Hub Software

HU

HubSpot

Sales Software

HU

HubSpot

CMS for Marketers

HU

HubSpot

Marketing Software

HU

HubSpot

Inbound Marketing

HU

HubSpot

Inbound

HU

HubSpot

Email Marketing

Tech stack

Software and tools used professionally

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