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Emily BasqueEB
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Emily Basque

@emilybasque

Product Marketing at Dell Technologies, turning analytics across 10 dashboards into leadership insights and growth recommendations.

United States
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At Dell Technologies, I analyze month-over-month and year-over-year performance across 10 Adobe Analytics dashboards, translating engagement trends into leadership insights and growth recommendations. I also coordinate product logistics and customer giveaways for Dell Technologies World and external industry events.

Previously at Dell Technologies, I owned the migration of 1,700+ Dell.com pages and coordinated execution for 10+ product launches. As an Account Manager, I helped launch Dell’s student laptop program in Canada, growing adoption from 0 to 42 university and college programs.

Experience

Work history, roles, and key accomplishments

DT
Current

Product Marketing

Jul 2024 - Present (2 years 3 months)

Coordinate product logistics and customer giveaways for Dell Technologies World and external industry events, partnering cross-functionally to increase product visibility and engagement. Co-lead sales enablement sessions on product offerings and partnerships, equipping Sales teams with positioning, customer insights, and tools to support revenue opportunities.

DT

Product Operations Specialist, E-Commerce

Mar 2021 - Jul 2024 (3 years 4 months)

Owned the migration of 1,700+ Dell.com pages during a major site consolidation, coordinating with Development, Legal, and Sales to ensure accurate execution and customer experience. Managed cross-functional execution for 10+ Dell.com product launches, coordinating requirements and deliverables across Product, Marketing, Creative, and Development to ensure all launch components went live accurately

TU

Department Coordinator

May 2014 - Mar 2017 (2 years 10 months)

Coordinated course scheduling and registration across the College of Engineering, balancing curriculum needs, faculty requirements, classroom availability, and student registration timelines. Managed Chemical Engineering office operations and complex scheduling for guest speakers and faculty candidates, supporting department leadership, faculty, students, tutoring programs, and administrative proc

EC

Marketing Assistant

Enduro Composites

May 2013 - May 2014 (1 year)

Coordinated tradeshow logistics, including equipment delivery, booth setup, technology needs, sales staffing, lead capture, and customer giveaways.

Education

Degrees, certifications, and relevant coursework

Texas A&M University logoTU

Texas A&M University

Bachelor of Science, Agricultural Communications and Journalism

Bachelor of Science in Agricultural Communications and Journalism from Texas A&M University.

Tech stack

Software and tools used professionally

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