Elvina Sageeva
@elvinasageeva
I turn consumer research and account data into growth strategies.
CanadaWhat I'm looking for
I've led consumer research, territory analysis, and account strategy engagements that turn customer preferences into actionable growth plans. Most recently, I delivered yogurt-market findings that informed product strategy and contributed to 27% quarterly revenue target overachievement.
At PepsiCo, I managed a $1M+ portfolio of 1,000+ accounts, using sales, competitive, and market analysis to exceed annual revenue targets by 40%. At Sentis Market Research, I managed up to 12 client engagements at once, including work for Lululemon and The Little Potato Company.
I've also developed technology and growth recommendations for Fortune 500 clients at bld.ai, led an AI product-roadmap team for H&M, and supported retail and partnership marketing at Hudson's Bay Company. I bring experience across research, consulting, sales, brand strategy, analytics, and client relationships.
Experience
Work history, roles, and key accomplishments
Freelance Consultant
Worldwide Market Research Consulting
Mar 2026 - Aug 2026 (5 months)
Pursued independent consulting projects in consumer insights, health & wellness, and emerging brands. Led a territory analysis and taste-test research project for a yogurt company, contributing to a 27% quarterly revenue target overachievement.
Analyzed account and sales data across a $1M+ portfolio of 1,000+ accounts to identify trends and opportunities. Exceeded annual revenue targets by 40% through competitive analysis and consultative selling.
Project Manager
The Sentis Group
Sep 2024 - Aug 2025 (11 months)
Led consumer research and strategic consulting engagements for up to 12 clients concurrently, including Lululemon and The Little Potato Company. Managed executive relationships, budgets, timelines, and cross-functional teams.
Research Analyst
The Sentis Group
Jan 2024 - Sep 2024 (8 months)
Improved project delivery efficiency by 40% by leading cross-functional teams and external vendor relationships. Boosted data accuracy by 70% by strengthening vendor partnerships and implementing enhanced QA frameworks.
Consulting Analyst
bld.ai
Apr 2023 - Dec 2023 (8 months)
Developed strategic recommendations for Fortune 500 clients, translating emerging technology and consumer needs into actionable growth strategies. Led a team of 10 UI/UX designers and engineers to develop an AI product roadmap for H&M.
Brand Management Intern
Hudson's Bay Company
Sep 2022 - Dec 2022 (3 months)
Coordinated national retail activation for The Bay x Raptors Collection II, training 15 brand ambassadors and curating in-store experiences. Improved CTR on Meta and YouTube ads by 17% using Adobe Analytics.
Education
Degrees, certifications, and relevant coursework
University of British Columbia
Bachelor of Commerce, Marketing
Grade: 3.9 / 4.33
Activities and societies: Sales & Brand Management Mentorship Programs, Dean’s Honour Roll (2020-2022), Finalist – ICC@M Case Competition
Completed a Bachelor of Commerce in Marketing with a cumulative GPA of 3.9 out of 4.33, and was named to the Dean's Honour Roll from 2020 to 2022.
Tech stack
Software and tools used professionally
Availability
Location
CanadaAuthorized to work in
Salary expectations
Job categories
Skills
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