Hemanshi MarwahaHM
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Hemanshi Marwaha

@hemanshimarwaha

Data Analyst | Market Intelligence Expert | SQL, Python, Tableau | Advanced Excel | Research

Canada

Hey there, fellow data enthusiasts! Welcome to my profile! As a seasoned data professional with a knack for creative problem-solving, I've made it my mission to help businesses of all sizes harness the power of data to drive growth and success. With a passion for all things data and a natural talent for storytelling, I've had the pleasure of working with some of the biggest names in the industry, helping them to unlock hidden insights, streamline operations, and stay ahead of the curve in a fast-paced digital landscape.


I am an M.Sc. (Mathematics) graduate and an insightful data and market research analyst with nearly 3 years of industry experience. I am results-oriented and data-driven with a comprehensive background in completing strategic market planning, developing new business strategies, and creating marketing plans.


I hold a two-year Post-Degree Diploma in Data Analytics at Langara College, Vancouver, where I honed my skills in data analysis, data visualization, and machine learning using Python, Tableau, SQL, PowerBI, SAS, and R, among other prominent tools of the data industry. I've also earned certifications and accreditations in various tech disciplines, including Microsoft Azure, and IBM Data Analyst Professional Certificate. When I'm not busy poring over data sets and crunching numbers, you can usually find me exploring new cuisines or sketching (hey, everyone needs a hobby, right?)


When it comes to my experience, I've had the pleasure of working with businesses across a range of industries. In my previous roles, I worked closely with clients to assess their needs, identify pain points, and develop customized data solutions that align with their goals and objectives.
So, if you're looking for a data partner to help you unlock hidden insights and take your data game to the next level, let's connect! Whether you need help with data analysis or data visualization or just want to chat about the latest data trends over a cup of coffee, I'm here to help. Let's revolutionize the data industry together, one data set at a time!

Experience

Work history, roles, and key accomplishments

American Marketing Association logoAA
Current

Data Analyst

American Marketing Association

Jan 2024 - Present (1 year 5 months)

- Increased member engagement by analyzing sales and trends, resulting in a 4x rise in event attendance
- Improved data collection processes to fix inconsistent reporting, enhancing accuracy by 30%.
- Created interactive dashboards in Power BI and Tableau for real-time data insights, enabling stakeholders to make informed decisions.

NPower Canada logoNC

Data Analyst

NPower Canada

Dec 2022 - Apr 2023 (4 months)

● Developed Tableau dashboards to improve retention in the talent pipeline, resulting in a 17% increase in retention rates
● Streamlined reporting processes with SQL, cutting report generation time by over 50%
● Analyzed user engagement data to identify key factors that led to a 25% increase in user interaction, improving the effectiveness of career transition programs.

Harris logoHA

Data Analyst Intern

May 2022 - Sep 2022 (4 months)

Performed Twitter Topic Modeling using BERT, and LDA on utilities-tagged tweets to predict hot topics in the area for making informed business decisions to improve utility services
● Optimized statistical efficiency and data quality by identifying data discrepancies and data cleansing
● Analyzed the behavior patterns of 2K customers using cluster analysis; improved marketing campaign by 72%

Hive.ai logoHI

Data Specialist

Hive.ai

Nov 2019 - Mar 2021 (1 year 4 months)

● Analyzed customer feedback data and utilized insights to drive business decisions and improve customer experience
● Developed and implemented sales strategies to identify new business opportunities, resulting in a 25% increase in new client acquisition
● Developed a variety of high-quality written documentation, presentations, and briefing materials to communicate complex recommendations

Evalueserve logoEV

Data Analyst

Evalueserve

Jan 2019 - Nov 2019 (10 months)

● Built data models and maps to generate meaningful insights from customer data, boosting successful sales efforts by 12%
● Generated factually supported recommendations for clients, highlighting promising areas for growth
● Collected and analyzed data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand

Evalueserve logoEV

Business Analyst

Evalueserve

Sep 2018 - Jan 2019 (4 months)

Provided market research reports across domains including automotive, retail, fintech, consumer goods, and healthcare; estimated upcoming market trends, characteristics and scenarios
● Focused on customer retention by building customer segment models and recommended particular segment attention that increased retention by 21%
● Prepared company profiles, management biographies and industry reports

Education

Degrees, certifications, and relevant coursework

Hemanshi hasn't added their education

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Hemanshi Marwaha - Data Analyst - American Marketing Association | Himalayas