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Elizaveta Govorukhina

@elizavetagovorukhina

Lead product designer crafting complex digital experiences with AI-enabled UX strategy.

United Arab Emirates
Message

What I'm looking for

I want to lead product design for high-impact digital platforms, combining deep UX strategy and research with AI-assisted workflows. I’m excited to own design systems, guide teams, and collaborate closely with product and engineering to ship scalable experiences.

I’m a Lead product designer with 12 years of experience building complex digital products used by millions of users, including Olympic platforms and Portugal’s largest bank. I bring a product-first mindset and enjoy turning ambiguous problems into clear, scalable UX.

In my recent roles, I led end-to-end UX/UI work for complex web and mobile apps, including prototyping and interaction design. I introduced product-driven UX approaches in a branding-focused studio environment, and used AI-assisted workflows (Claude + Figma MCP) to accelerate design research and production.

I’m particularly strong in UX strategy, discovery, and UX architecture—problem framing, deep UX audits, competitive benchmarking, structured user journeys, and scalable UX patterns. I’ve guided decisions by connecting user insights, business goals, and technical constraints, and I’ve built design systems and core UX patterns adopted across teams and products.

As a Senior Product Designer / Design Team Lead, I mentored designers and collaborated closely with product, engineering, marketing, and clients to deliver high-quality outcomes. I designed the full product experience for the “Between the Flames” Olympic app (reaching up to 325M users) and led UX work for Caixa Geral de Depósitos (2.5M users), setting foundations through templates, journey frameworks, and reusable libraries.

Experience

Work history, roles, and key accomplishments

SI
Current

Lead UX/UI Designer

Similar

Dec 2024 - Present (1 year 6 months)

Led end-to-end UX/UI design for complex web and mobile apps, introducing product-driven UX practices in a branding-focused studio environment. Implemented AI-assisted workflows using Claude and advanced Figma features to accelerate research and design production.

HU

Design Team Lead

Humbleteam

Feb 2023 - Dec 2024 (1 year 10 months)

Led product design for complex digital platforms for global clients, guiding product thinking and decision-making through UX research, workshops, and UX architecture. Mentored designers and built a comprehensive design system adopted across the agency.

Education

Degrees, certifications, and relevant coursework

RM

Russian-British Institute of Management

Bachelor degree in Graphic design, Graphic design

2011 - 2015

Bachelor degree in Graphic design at the Russian-British Institute of Management (2011–2015).

Tech stack

Software and tools used professionally

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