At Americanet Telecom, I coordinated integrated marketing for the national launch of AmericaBRB/Genius digital products, generating more than 100 accounts per day. I also connected Product, Sales, Legal, and external agencies to keep the brand consistent.
At TIP Brasil, I coordinated paid media, press relations, events, and institutional content. Working with external partners on media and conversion, I helped increase acquisition results by 15%.
At Grupo Documento, I led multidisciplinary teams delivering corporate and community strategies across 88 municipalities, contributing to a 30% NPS increase and a 25% churn reduction. I hold a master’s degree in Corporate Communications and an MBA in Marketing Management.
