Ednilson Ferreira

Leads the Growth Chapter, connecting business strategy, product, data, and experimentation to support growth across business units. Structures experimentation pipelines, prioritizes opportunities, and drives adoption of AI and new technologies.

Worked in marketing analytics prior to structuring and leading the Growth Chapter.

Acted as a Go-to-Market partner focusing on Product and Growth, supporting Brazilian and Latin American startups and global companies in the digital market. Managed portfolio, data analysis, market viability, and project management.

Founded and managed a consultancy focused on business growth through product strategy, data, growth, and business development. Led teams and developed scalable growth processes.

Worked in Product Growth, connecting product development, experimentation, and growth strategies. Focused on identifying opportunities, evolving digital products, and analyzing results.

Managed operations and teams in a river navigation company, developing commercial strategies and sales. Oversaw client management across approximately 30 cities in the Amazon interior.

Researched and developed a scientific project involving conservation and management of approximately 40 species of bony fish in the Caribbean region. Collected, classified, and analyzed data.

Completed specialization in Marketing.

Completed programs in Product Leadership, Growth Series, and Marketing.

Licenciatura em Ciências Biológicas, with research experience in conservation and management of fish species.