Looking for a job

Eduardo Soto

@decs

Digital marketing strategist with 6+ years driving measurable growth through data-driven paid media and content strategy.

United States

Message

What I'm looking for

I’m currently seeking remote opportunities where I can contribute to growth and digital marketing strategies—using modern tools and AI responsibly to support real business outcomes, not just automation.

I’m a digital marketing strategist with over 6 years of experience combining creativity, data analysis, and hands-on execution to build strategies that drive measurable results. I turn information into clear, actionable marketing plans that improve processes, increase visibility, and grow revenue, including on-site roles in the U.S. and digital/freelance projects.

Most recently, I led local marketing and ads for Red Arrow Inn & Suites—growing hotel visibility by 20%, direct bookings by 25%, and increasing website traffic by 30% and conversions by 18% through Google Ads and Facebook Ads. I’ve also built brands from the ground up, optimized Shopify e-commerce stores end-to-end, and manage Meta and Google Ads with responsible AI support (ChatGPT, Gemini, Claude, n8n) and strong tracking to reduce costs and improve ROI.

Experience

Work history, roles, and key accomplishments

Forex Brand Instagram Strategy

Forex sin Tanta Raya

Jan 2025 - Present (1 year 3 months)

Planned and executed an Instagram content strategy for a forex/trading personal brand to educate audiences and build a value-driven lead acquisition channel. Produced content that increased brand authority and supported an engaged community of potential clients.

Content Marketing Lead Generation Community Building Social Media Strategy

Soul Candle Shopify Store Launch

Soul Candle

Jan 2025 - Present (1 year 3 months)

Conceptualized, developed, and launched the Soul Candle online store on Shopify with end-to-end project management. Implemented SEO fundamentals and conversion optimization, and configured tracking to prepare for Meta Ads and Google Ads campaigns.

Shopify UX UI Payment Integration Conversion Rate Optimization Google Ads Preparation Project Management