Dayan Valente

- Desenvolvo a estratégia de conteúdo e copy para marcas de games, tecnologia, entre outras: redes sociais, landing pages, e-mail marketing e newsletters
- Negocio e gerencio parcerias com YouTubers e influenciadores, com relatórios de desempenho das campanhas
- Modero e gerencio comunidades no X, Facebook, Instagram, LinkedIn, YouTube, Discord e Twitch
- Localizo conteúdo do inglês para o portugu

- Led creative planning and development of marketing strategies tailored to multiple platforms and audiences;
- Wrote and edited content for blogs, social media, paid media, websites, and mobile applications, aligning tone and messaging with brand guidelines;
- Moderated community interactions across platforms, including X (Twitter), Facebook, Instagram, LinkedIn, YouTube, Discord, and Twitch;
- L

- Liderei projetos de naming e posicionamento de marca para clientes de luxo, arquitetura e gastronomia, como Grupo Bergerson
- Cuidei do conteúdo e do calendário editorial das redes sociais
- Escrevi para landing pages, e-mail marketing, newsletters e catálogos impressos
- Trabalhei junto à mídia, ao design e ao atendimento para manter as campanhas consistentes com o posicionamento de cada marca

- Lead content strategy, concept development, and brand positioning for clients in the retail and luxury segments, including Bigben and Bergerson;
- Create content for social media channels, websites, email marketing, landing pages, and print materials such as catalogs and brochures;
- Develop strategic branding campaigns, collaborating with creative and marketing teams to ensure consistency acros

- Cuidei do conteúdo e do calendário editorial das redes sociais
- Localizei o jogo Space Mavericks para o português do Brasil e escrevi press releases para a imprensa e parceiros do setor de games

- Developed blog posts and social media content focused on promoting the company’s game titles, with emphasis on community engagement and product visibility;
- Localized in-game content and marketing materials from Space Mavericks to Brazilian Portuguese, ensuring cultural and linguistic accuracy;
- Wrote press releases and communications for game publishers and partners to support launches and on

- Escrevi textos de site, landing pages e posts de blog sobre inteligência artificial e criptomoedas, com foco em SEO
- Cuidei do conteúdo e do calendário editorial das redes sociais

- Created and managed written content for the company's website, landing pages, and digital marketing materials;
- Developed blog posts focused on emerging technologies, including Artificial Intelligence and Cryptocurrency, tailored for SEO and audience engagement;
- Managed the company’s social media channels, including planning, scheduling, and publishing original content to increase visibility

- Created and managed content for the company’s social media platforms, including Twitter, Facebook, and Instagram, aligned with branding and communication goals;
- Developed copy and creative concepts for online and offline advertising campaigns, ensuring consistency across digital and print materials.

- Cuidei do conteúdo e do calendário editorial das redes sociais
- Planejei e desenvolvi a campanha IPv6 e a campanha social de Black Friday 2020

- Produced real-time content for Twitter and Facebook during major esports championships, including CS:GO, Rainbow Six Siege, and PUBG, driving audience engagement;
- Created highlight video clips featuring key plays and moments, contributing to community growth and event visibility across digital platforms.

- Developed written content for various platforms, including media portals, dealer pages, hotsites, and social media, tailored to each audience and format;
- Contributed to successful marketing campaigns for brands such as Lanchonete da Cidade and Acer, resulting in increased brand engagement and visibility;
- Created and maintained content for the CTRL.365 website, ensuring alignment with brand m

- Wrote and published articles for the games section of TechTudo, covering news, reviews, and industry updates for a broad digital audience;
- Provided on-site event coverage in São Paulo, producing timely news reports and content aligned with editorial guidelines and deadlines.

- Managed outreach, negotiation, and relationship development with over 35 influencers and YouTubers to execute targeted campaigns;
- Analyzed performance metrics and compiled KPI reports to guide strategic decisions and campaign optimization;
- Led creative planning across marketing initiatives, including campaign strategy, content direction, and tactical execution;
- Organized campaign calendars

- Produced written content for leading digital publications including Baixaki, Baixaki Jogos, TecMundo, Mega Curioso, and SuperDownloads;
- Covered a range of topics such as technology, games, science, and internet culture, tailoring content to each platform’s editorial voice and audience.

- Created and managed content for the company’s social media channels, including Twitter, Facebook, and Instagram, aligning with brand tone and audience goals;
- Wrote, edited, and reviewed copy for landing pages and websites, ensuring clarity, consistency, and SEO alignment.

Mar 2024

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Dec 2021

Nov 2021

- Desenvolvimento de Roteiros para curta-metragens e spots de TV e rádio
- Gestão de Projetos
- Análise e Estratégias de Mercado