David Taylor
@davidtaylor1
I lead CRM transformation, lifecycle automation, and retention programmes across iGaming, SaaS, and technology businesses.
What I'm looking for
I lead CRM technology and customer engagement initiatives that strengthen retention, lifecycle automation, and operational efficiency across iGaming, SaaS, technology, telecommunications, and digital environments.
At Rhino Entertainment, I lead the integration, optimisation, and evolution of the CRM technology stack, managing customer engagement projects from planning through implementation. I coordinate CRM, product, and technology stakeholders while improving lifecycle and retention processes.
Previously at Games Global, I led Microsoft Dynamics 365 CRM implementation and optimisation projects, including workflows, dashboards, automation, integrations, and roadmap planning.
I've also delivered global CRM campaigns at Publicis Groupe, built cross-sell strategies at LeoVegas Group, and led automated retention and behavioural-trigger programmes at William Hill.
Experience
Work history, roles, and key accomplishments
CRM Product Owner - Consultant
Rhino Entertainment
Nov 2025 - Present (10 months)
Leading the integration, optimisation, and evolution of the CRM technology stack across operational teams. Managing CRM and customer engagement projects from planning through to implementation.
Education
Degrees, certifications, and relevant coursework
Reading College of Art & Design
Higher National Diploma, Moving Images
Completed an HND in Moving Images, focusing on the technical and creative aspects of visual media production.
E.I.I Japanese Language School
Language Studies, Japanese Language
Studied Japanese language, developing proficiency in communication and cultural understanding.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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