database solar

DS

Open to opportunities

database solar

@databasesolar

I am a seasoned digital marketer driving scalable paid-media growth.

What I'm looking for

I seek a performance-focused role leading paid media and growth strategies for eCommerce or SaaS, with autonomy to run data-driven tests, apply AI tools, and scale ROAS while collaborating within a growth-oriented team.

I am a seasoned digital marketing professional with 7+ years driving growth for eCommerce and SaaS businesses.

As Digital Marketing Head at Marketified and former Digital Marketing Manager at Halite Salts UK, I led paid-media strategies that scaled revenue from £696 to over £120,345 and delivered a 375% increase in total sales.

I build performance dashboards, run A/B tests, and optimize campaigns using granular targeting and lookalike audiences to reduce CPL and lift conversion rates—achieving a 60% improvement and an 8.54% conversion rate in recent roles.

Earlier roles produced A$51.4k in revenue on A$15k spend (ROAS 3.43), £420k in sales from a £45k ad spend (833% ROAS), and over 28,000 leads for an edtech startup; I combine tools like Meta Ads Manager, Google Analytics, Shopify and AI-driven workflows to deliver measurable ROI.

Experience

Work history, roles, and key accomplishments

MA

Current

Digital Marketing Head

Current

Marketified

Jul 2021 - Present (4 years 1 month)

Spearheading paid media strategies for multiple high-growth clients, consistently delivering results that exceed industry benchmarks.

Paid Social Google Ads Performance Marketing A B Testing Campaign Strategy Analytics

HU

Digital Marketing Manager

Halite Salts UK

Apr 2024 - Nov 2024 (7 months)

Directed multi-channel marketing and Google/Facebook campaigns, scaling revenue from £696 to over £120,345 and increasing total sales by 375%.

Google Ads Facebook Ads Conversion Rate Optimization A B Testing Analytics Performance Dashboards Revenue Scaling

FU

Social Media Advertising Manager

Furniturebunny UK

Jun 2021 - Nov 2022 (1 year 5 months)

Managed £45k ad spend to drive £420k in sales, achieving an 833% ROAS and increasing brand reach and engagement by 300%.

Facebook Ads Instagram Ads Campaign Management Shopify Analytics

TU

Digital Marketing Manager

Tutoria.pk

Aug 2019 - Jul 2021 (1 year 11 months)

Generated over 28,000 leads via targeted social media advertising, driving awareness and user acquisition for an educational startup.

Lead Generation Facebook Ads Google Ads Targeting Landing Page Optimization Analytics A B Testing Project Management

ML

Digital Marketing Executive

Mamango Pvt Ltd

Nov 2017 - Aug 2019 (1 year 9 months)

Progressed from assistant to executive managing eight e-commerce stores, increasing organic traffic by 45% while supporting paid media operations.

Paid Media Organic Growth Google Analytics Facebook Ads Shopify Conversion Rate Optimization Reporting

Education

Degrees, certifications, and relevant coursework

CT

COMSATS Institute of Information Technology

Bachelor of Science, Software Engineering

2013 - 2017

Completed a Bachelor of Science in Software Engineering at COMSATS Institute of Information Technology from 2013 to 2017.

Tech stack

Software and tools used professionally

Shopify

WooCommerce

Google Analytics

Facebook Pixel

Jira

Unbounce

ClickFunnels

Trello

WordPress

Wix

Squarespace

Assistant.to

Canva

Hotjar

Interested in hiring database?

You can contact database and 90k+ other talented remote workers on Himalayas.

Message database

People also viewed

View all talent

Find your dream job

Sign up now and join over 100,000 remote workers who receive personalized job alerts, curated job matches, and more for free!

database solar - Digital Marketing Head - Marketified | Himalayas