Open to opportunities

AMMAR AHMED

@ammarahmed2

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Results-oriented Performance Marketing Lead with 5+ years of experience.

Pakistan

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What I'm looking for

I am looking for a dynamic role that allows me to leverage my digital marketing expertise while fostering innovation and growth within a collaborative team environment.

I am a results-oriented Performance Marketing Lead with over 5 years of experience driving growth for leading brands such as Fiverr, Upwork, and the Pakistan Air Force. My expertise lies in managing high-impact digital campaigns across various platforms, including Google Ads and Meta Ads Manager. I have successfully increased lead generation by 40% through innovative SEO and PPC strategies, and I am adept at optimizing user experience and conversion rates.

In addition to my marketing acumen, I am passionate about education and have trained over 500 students in digital marketing and eCommerce. My commitment to enhancing brand visibility and achieving marketing goals is reflected in my ability to revamp online stores, resulting in significant revenue growth. I thrive in collaborative environments and am always eager to leverage my skills to drive impactful results.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Pakistan Software Export Board

Jan 2020 - Present (5 years 6 months)

Spearheaded a comprehensive digital marketing campaign, resulting in a 40% increase in online lead generation. Executed successful influencer marketing collaborations, driving a 25% rise in social media engagement.

Digital Marketing Lead Generation Influencer Marketing Social Media Marketing Campaign Management SEO PPC SEM

Current

Performance Marketing Lead

Current

Fiverr

Jan 2018 - Present (7 years 6 months)

Spearheaded cross-channel marketing campaigns across Google Ads, Meta Ads Manager, and programmatic platforms. Increased lead generation by 40% through SEO, social media, and PPC strategies.

Google Ads Ads Manager Programmatic Advertising SEO PPC Shopify Google Analytics Looker Studio A B Testing

Current

Digital Marketing Specialist

Current

Fiverr.com

May 2017 - Present (8 years 2 months)

Managed end-to-end email marketing campaigns, achieving a 15% improvement in click-through rates. Implemented SEO strategies, leading to a 30% increase in organic website traffic.

Email Marketing SEO Digital Marketing Content Marketing Marketing Automation Data Analysis

Education

Degrees, certifications, and relevant coursework

Virtual University

MS Information Technology, Information Technology

Completed a Master of Science in Information Technology from Virtual University. This program enhanced my technical skills and understanding of IT systems.

Virtual University

BS Software Engineering, Software Engineering

Obtained a Bachelor of Science in Software Engineering from Virtual University. This degree provided a strong foundation in software development principles and practices.

University of Balochistan

MA International Relations, International Relations

Earned a Master of Arts in International Relations from the University of Balochistan. This program broadened my perspective on global affairs and analytical thinking.