Daniel Zegarra
@danielzegarra
Regional strategy and market expansion leader helping tech companies win across LATAM markets.
PeruWhat I'm looking for
I’m a Regional Strategy & Market Expansion Leader with 18+ years of experience at IDC, focused on helping global technology companies understand, enter, and win the Latin American market. I’ve led regional strategy and market intelligence initiatives across 12+ countries, partnering directly with companies such as Samsung, HP, Lenovo, Huawei, Xiaomi, and Google.
One of my key achievements was building the Emerging Markets division— a regional business unit for Central America and the Caribbean—generating $1M+ in revenue and sustained growth over 5+ years. I translate complex market intelligence into executive-level recommendations, shaping go-to-market, investment, and growth decisions for C-level leaders, while also leading multi-country teams of analysts and managers.
I specialize in market expansion strategies across LATAM, data-driven decision making, and forecasting models supported by business intelligence frameworks. I’m open to regional and global opportunities in strategy, market intelligence, and business expansion.
Experience
Work history, roles, and key accomplishments
Built and scaled a regional business unit across Central America and the Caribbean, generating $1M+ incremental revenue and a market expansion strategy. Advised C-level executives and translated market intelligence into executive recommendations and forecasting models.
Led regional market intelligence initiatives across Latin America, delivering strategic insights to senior executives and global clients. Coordinated cross-country analyst teams and developed macroeconomic models and market forecasts for planning and investment decisions.
Conducted multi-country research across Central America and the Caribbean, developing regional market studies and cross-country analysis. Built market databases and forecasting models, and presented insights to regional clients and decision-makers.
Supported regional research and consulting projects by conducting data analysis and contributing to multi-country studies and report development. Assisted with delivering outputs to support regional decision-making.
Analista de CMMI
iNexxo
Jan 2007 - Jan 2007 (0 months)
Supported the implementation of CMMI Level 3 processes by developing internal policies and training teams. Contributed to process adoption activities within the organization.
Encargado del Área de Sistemas
Jackard
Jan 2004 - Jul 2006 (2 years 6 months)
Led IT operations, including ERP implementation, infrastructure management, and database-related activities. Managed technology procurement and vendor relationships.
Education
Degrees, certifications, and relevant coursework
Universidad Peruana de Ciencias Aplicadas
Master's degree, Marketing Management and Commercial Management
2016 - 2018
Master's degree in Dirección de Marketing y Gestión Comercial at Universidad Peruana de Ciencias Aplicadas from 2016 to 2018.
Universidad San Ignacio de Loyola
Licenciatura en Ingeniería Informática y de Sistemas, Computer and Systems Engineering (System Security)
2002 - 2007
Licenciatura en Ingeniería Informática y de Sistemas specializing in system security at Universidad San Ignacio de Loyola from 2002 to 2007.
Availability
Location
PeruAuthorized to work in
Job categories
Skills
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