At ADT SECURITY SERVICES, I lead and monitor revenue and pricing strategies for the Subscriber business unit across Argentina and Uruguay. I define pricing structures for devices, monthly fees, and value-added services, and develop data-driven dashboards to support decision-making.
As Project Manager at ADT, I led end-to-end CRM migrations in Uruguay and Chile and managed continuous improvement projects using Agile methodologies. Earlier, I analyzed operational data to improve customer service processes and conducted market research and financial analysis for pricing strategies.
My experience also includes competitive intelligence and carrier relations at CLARO, pricing at CARREFOUR ARGENTINA, and marketing coordination for Krol Canola Oil at AMERIKA 2001 S.A. I hold a B.S. in Marketing and postgraduate diplomas in Data Analytics and Agile Methodologies.

