DEDaniel Elias
@danielelias1
Dynamic marketing leader with a focus on content strategy and growth.
United StatesWhat I'm looking for
As a seasoned marketing professional, I currently serve as the Director of Content at Lean Solutions Group, where I lead a comprehensive rebranding initiative to enhance our market position. My strategic approach has resulted in a 54% reduction in marketing overhead and a 32% increase in qualified leads through innovative, data-driven campaigns.
Previously, as the Marketing Lead at WEMultiply, I partnered with startups to develop growth strategies that significantly expanded user bases and drove substantial revenue. My experience includes managing a diverse team and a substantial marketing budget, allowing me to execute successful international go-to-market strategies. I take pride in my ability to create impactful content and leverage AI-driven workflows to optimize marketing efforts.
My journey in marketing has been marked by a commitment to excellence and a passion for storytelling. I thrive in fast-paced environments and am dedicated to driving results that align with business objectives. I am excited to continue pushing boundaries and exploring new opportunities in the marketing landscape.
Experience
Work history, roles, and key accomplishments
Director of Content
Lean Solutions Group
Jul 2024 - Present (1 year 1 month)
Currently leading a full-scale rebrand of Lean Solutions Group, including overhauling the company’s messaging, visual identity, and web presence to better position it as a category leader. Led content and visual strategy across multiple industries, orchestrating launch campaigns and sales alignment to drive market penetration across the U.S. and LATAM.
Marketing Lead
Wemultiply
Mar 2020 - Present (5 years 5 months)
Partnered with early- to mid-stage startups to define and execute growth strategies, managing a $650K marketing budget and a 21-person team across design, content, and performance marketing. Led the international go-to-market strategy for a crypto exchange, scaling it from early-stage to global traction, driving user growth that accounted for 40% of the platform’s total user base within two years.
Senior Marketing Manager
Jibrel Network
Nov 2017 - Present (7 years 9 months)
Created content funnels, social strategy, and community, helping the company raise $30 million. Achieved top 5 ranking in the Google Play Store for the main app across top keywords.
Education
Degrees, certifications, and relevant coursework
Bernard Baruch College, Zicklin School of Business
Bachelor of Business Administration, Business Administration
Studied business administration at the Zicklin School of Business, focusing on core business principles and practices. Achieved a GPA of 3.6, demonstrating strong academic performance.
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