At Siemens Healthineers, I support multi-channel campaign delivery, manage campaign-generated leads, and coordinate third-party webinars across internal teams and external publishers.
I create social, paid search, and email content; launch campaign web pages with SEO and visual design in mind; and evaluate full-funnel metrics including CPC, CPM, CTR, and MQLs to improve lead quality and ROI.
Previously at Avant Healthcare Professionals, I launched TikTok strategy and content that grew the account to 100,000 followers in 26 months and contributed to a 400% increase in applications. I also ran paid media campaigns, managed Facebook and Instagram content, improved Google Ads through keyword research, and administered HubSpot email journeys.
My background also includes executive support and event coordination at AdventHealth Radiation Oncology, complemented by a Digital Marketing Certificate and an MHSA.
