Rahul Sai Sambandham
@rahulsaisambandham
Results-driven Digital Marketing Specialist with 4 years of experience.
United StatesWhat I'm looking for
I am a results-driven Digital Marketing Specialist with over four years of experience in planning, executing, and optimizing cross-channel campaigns. My expertise lies in managing both paid and organic campaigns across platforms like Facebook, Instagram, and Google Ads, focusing on audience targeting, A/B testing, and conversion rate optimization. I have a proven track record of driving brand awareness, customer engagement, and revenue growth through strategic campaign execution.
At Intuit, I supported the execution of digital campaigns that led to a 15% increase in click-through rates and improved lead quality. My analytical skills helped in developing audience personas and segment lists, achieving a 12% lower cost per lead. I am adept at building performance reports and collaborating with creative teams to ensure alignment with campaign objectives, resulting in enhanced social engagement rates. My previous role at Informative Web Solutions further honed my skills in social media strategy and content creation, where I successfully increased follower engagement by 40%.
Experience
Work history, roles, and key accomplishments
Digital Marketing Specialist
Intuit
Jan 2025 - Present (7 months)
Supported the execution of cross-channel digital campaigns on Facebook Ads, Instagram, and Google Search by setting up ad groups, applying audience segments, and monitoring delivery, which contributed to a 15% increase in CTRs and improved lead quality. Assisted in developing audience personas and segment lists by analyzing CRM data and Google Analytics (GA4) reports, helping the team launch more
Digital Marketing
Informative Web Solutions
Jan 2020 - Jul 2023 (3 years 6 months)
Coordinated end-to-end social media calendars for Facebook, Instagram, and LinkedIn by planning posts, writing captions, and scheduling content through tools like Hootsuite, increasing follower engagement by 40% over one year. Designed visual assets and creatives for campaigns using Canva and basic Adobe Photoshop, supporting brand campaigns that led to a consistent look and feel across channels a
Education
Degrees, certifications, and relevant coursework
Yeshiva University
Master of Science, Digital Marketing and Media
2023 -
Pursued a Master of Science in Digital Marketing and Media, focusing on advanced strategies and techniques in the field. Gained expertise in various aspects of digital marketing, preparing for a career in the industry.
Bhavan's Vivekananda Degree College
Bachelors in Commerce, Commerce
2017 - 2020
Completed a Bachelor's degree in Commerce, building a foundational understanding of business principles. Developed skills relevant to various commercial and marketing applications.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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